Marketing Manager Loyalty

• Loyalty Marketing Manager (Membership & Subscriptions - Loyalty Program)
• 12-month fixed-term contract (parental leave cover)
• Cannon Hill with flexible hybrid working

About Endeavour:

Endeavour Foundation is one of Australias largest social enterprises supporting people with intellectual disability. Our lotteries help fund that work. Every ticket and every membershipsupport persons to live the life they choose giving this role a purpose beyond traditional loyalty marketing.

The Role:

Were looking for a Marketing Manager to cover a 12-month parental leave contract leading loyalty and subscription marketing across our lottery and membership products. Youll lead a small high-performing team of two marketing specialists and collaborate across the broader Marketing and Lotteries team to deliver commercially impactful initiatives that support Endeavour Foundations growth objectives and mission.

Youll own the loyalty strategywitha focus on growingourMemberships lifting retention and building long-term supporter value. Its a hands-on leadership role: part strategy part campaign delivery part coaching a small capable team.

Youll report to the Senior Marketing Manager - Lotteriesand work closely with Product CRM Data CustomerSupportand Compliance.

What youll do

• Lead the loyalty lifecycle and engagement strategy across our lottery and membership products

• Deliver end-to-end loyalty campaigns and journeys including onboarding retention payment recovery win-back reward and recognition

• Lead coach and develop two Loyalty Marketing Specialists

• Use data segmentation and testing to make member experiences more relevant and reduce churn

• Track the numbers that matter including retention active members lifetime value and campaign ROI

• Shape loyalty mechanics member benefits and subscription initiatives that support sustainable growth

• Keep campaigns commercially sound supporter-first and compliant with gaming legislation permit requirements and responsible play expectations

What youll bring

• 5years experiencein loyalty CRM lifecycle subscription or retention marketing

• People leadershipor team management experience

• Confidence working with data and turning it into campaign decisions

• A customer-first mindset and sound judgement in a regulated or trust-sensitive setting

You dont need lottery or gaming experience. If youve worked in subscriptions fundraising financial services media retail e-commerce memberships or another customer marketing environment your skills will transfer.

Nice to have

• Experience in a regulated environment (lotteries wagering gaming fundraising financial services)

• Familiarity with CRM and marketing automation platforms (we use Braze)

• Knowledge of responsible gambling or regulated marketing frameworks

Why join us

• Real purpose: your work helps fund support for people with disability

• A senior role with genuine ownership and room to shape the loyalty program

• Salary packaging up to $15900 tax free plus $2650 for meals and entertainment

• Novated leasing to save on car purchase and running costs

• Discounts on health insurance Kia vehicles and appliances

• Ongoing learning opportunities and supportive induction

• Employee Assistance Program and reward and recognition initiatives