Lifecycle Marketing Manager

If you also believe that everyone should be able to achieve their financial potential then youll love contributing to CMC Markets company vision of providing the ultimate trading experience. Seize the opportunity to progress your career in the fintech industry by joining a global leader in CFD trading and share investing. Grow yourself personally and professionally with a company thats growing with you by global expansion and product offering.

Were looking for an experienced Lifecycle Marketing Manager to lead our lifecycle marketing function across Australia and New Zealand. Combining people leadership with hands-on expertise youll oversee a team of specialists while driving customer engagement through automated data-led lifecycle programs.

From optimising customer journeys in Braze to partnering with major white-label banking partners youll play a key role in shaping how millions of customer interactions are delivered. If youre passionate about developing people improving processes and using data to create exceptional customer experiences this is an opportunity to make a lasting impact.

Why Youll like working here

Just some of the reasons youll love working here include:

• Leave benefits: Accrue 5 additional annual leave entitlements each year called My Days as well as enjoying 5 extra annual leave days once you pass 12 months. Enjoy your birthday off to spend time with family and friends on us! Utilise a free annual charity day to give back to your community.

• $0 Trades: Staff & family trading accounts with CMC Markets Invest have access to the best brokerage rates in the market - $0 trades for all domestic and international equity orders!

• Continuous learning: Our L&D offering covers both technical and performance training ensuring youre always learning new skills.

• Unlimited access to a dedicated benefits & wellbeing hub where you can save money through various retailer discounts and make use of a variety of resources that will enhance your physical and mental wellbeing.

• Collaboration: We believe that great things happen when smart people work together thats why weve made the decision to work five days in the office.

• Office perks: Help yourself to free breakfast cereals condiments and coffee to fuel your workday. Our culture club provides opportunities for everyone whether youre into fitness pizza making classes socialising or bringing out your competitive side in trivia or lawn bowls!

What youll be working on

Reporting to the Head of Lifecycle & Automation youll lead the delivery and continuous improvement of lifecycle marketing across onboarding activation engagement retention and reactivation. Youll oversee our Braze platform manage the lifecycle communications calendar and guide a team of specialists to deliver high-quality customer experiences across email push notifications and automated journeys. Working closely with Product Data Technology Compliance and Marketing teams youll use customer insights experimentation and AI to optimise campaigns improve performance and support major Australian and New Zealand white-label partnerships.

What will help you be successful

Youll thrive in this role if youre equally passionate about developing people and improving customer experiences. Youre comfortable balancing strategic thinking with hands-on delivery enjoy solving complex problems and confidently build relationships across technical and commercial teams. You embrace change know how to prioritise competing demands and are always looking for smarter ways to work.

Youll also bring:

• Experience in lifecycle marketing CRM or marketing automation within a B2C environment

• Hands-on experience with Braze or a comparable marketing automation platform such as Salesforce Marketing Cloud

• Proven experience leading or mentoring high-performing teams

• Strong stakeholder management skills with the confidence to influence across multiple business areas

• A data-driven mindset with experience using customer insights to improve lifecycle performance

• Experience working with customer data segmentation and automated customer journeys

• Experience within a regulated industry ideally financial services or fintech will be highly regarded

The things we live by

CMC Markets is powered by our people. We are an equal opportunities employer and are committed to creating a diverse and inclusive workplace where our people feel confident to be themselves feel valued and are able to do their best work. We dont just value differences and unique perspectives we seek them out and we invite them in because we know it will lead to better outcomes for everyone

Were always on the lookout for great people so even if you dont feel you are a 100% fit apply with your up-to-date CV and well consider you for this role and any other suitable opportunities across the business.

We look forward to hearing from you!

Please be vigilant when applying for jobs online. CMC Markets will never request personal identification details such as Date of Birth or Tax File Number prior to an offer being made. If your initial application is successful regardless of whether youve applied directly or through an approved recruiter you will always liaise with a representative from CMCs Talent Acquisition team. We will only discuss a role you have formally applied for via phone or email (CMC Markets email address); and never via Facebook or Telegram.