Content Strategy Lead

Where and how you can work

Our flagship campus is in Sydney. We also have a campus in Melbourne and co-working spaces in Brisbane Perth and Adelaide. But you have choice in where and how you work we trust our Canvanauts to choose the balance that empowers them and their team to achieve their goals.

What youd be doing in this role

As Canva scales change continues to be part of our DNA. But we like to think thats all part of the fun. So this will give you the flavour of the type of things youll be working on when you start but this will likely evolve.

At the moment this role is focused on:

• Youll investigate complex content opportunities and turn data research and market signals into clear strategic insights.
• Youll develop recommendations that help teams decide where and how to invest across Canvas content ecosystem.
• Youll partner with Product Design Engineering Data and other relevant specialties to connect content strategy with product and business priorities.
• Youll identify user and content trends emerging opportunities and gaps that could influence future strategy.
• Youll frame ambiguous problems develop hypotheses and use evidence to move teams toward clear decisions.
• Youll communicate complex strategic thinking simply creating narratives and recommendations that enable stakeholders to take action.
• Youll help improve the frameworks processes and ways of working that enable Canva to make effective content decisions at scale.

Youre probably a match if

• Were looking for someone who loves turning complexity into clarity. You combine analytical thinking with a strong understanding of content users and digital products and youre comfortable moving between detailed investigation and big-picture strategic thinking.
• You can independently navigate ambiguous problems gather information from multiple sources and form thoughtful recommendations grounded in evidence. Youre a collaborative communicator who can bring different perspectives together challenge assumptions constructively and build alignment around a direction.
• Youll bring strong practical expertise in your role and enough understanding of related disciplines to independently tackle complex problems with minimal guidance.
• Most importantly youre motivated by the opportunity to help Canva build a content ecosystem that empowers people everywhere to create and communicate visually.

What youll learn and how youll develop at Canva

• Youll deepen your understanding of content strategy at global scale working across a diverse ecosystem of content creators and user needs.
• Youll develop your ability to connect user product content and business insights into actionable strategy.
• Youll strengthen your influence across multidisciplinary teams working alongside Product Design Engineering Data and other specialties.
• Youll build experience navigating complex strategic questions in a fast-moving product environment.
• Youll have opportunities to broaden your impact from individual strategic projects toward shaping longer-term team and content direction.

About the team

Were part of Content & Discovery where we work to empower people around the world through content and make it easier for every Canva user to discover what they need to design.

Within Strategy & Insights we bring together strategic thinking evidence and a deep understanding of our content ecosystem to help teams make better decisions. We work across disciplines to identify opportunities clarify priorities and translate insights into strategies that create meaningful impact.

Our work helps connect the dots between our users Canvas content ecosystem and our broader goals. By providing clarity on where we should focus and why we help Canva build content experiences that are useful relevant and delightful for our global community.

About the Role

As a Content Strategist youll help define and evolve how Canva thinks about content opportunities. Youll combine structured problem-solving research and insights to identify opportunities and turn them into clear strategic recommendations.

Youll work collaboratively across Content & Discovery and with partners across Canva helping teams navigate ambiguity and make informed decisions. Youll bring together different sources of information challenge assumptions and communicate complex ideas in ways that make them easy to understand and act on.

This means independently owning complex pieces of strategic work using judgement across multiple sources of information and influencing your team and related teams.

Whats in it for you

Achieving our crazy big goals motivates us to work hard - and we do - but youll experience lots of moments of magic connectivity and fun woven throughout life at Canva too. We also offer a range of benefits to set you up for every success in and outside of work.

Heres a taste of whats on offer:

• Equity packages - we want our success to be yours too
• Inclusive parental leave policy that supports all parents & carers
• An annual Vibe & Thrive allowance to support your wellbeing social connection office setup & more
• Flexible leave options that empower you to be a force for good take time to recharge and supports you personally

Check out for more info.

Other stuff to know

We make hiring decisions based on your experience skills and passion as well as how you can enhance Canva and our culture. When you apply please tell us the pronouns you use and any reasonable adjustments you may need during the interview process.

We celebrate all types of skills and backgrounds at Canva so even if you dont feel like your skills quite match whats listed above - we still want to hear from you!

Please note that interviews are conducted virtually.

Remote Work :

No

Employment Type :

Full-time