SEO Specialist

Responsibilities:

• Optimizing copy and landing pages for search engine optimization
• Performing ongoing keyword research including discovery and expansion of keywordopportunities
• Researching and implementing content recommendations for organic SEO success
• Reviewing and analyzing client sites for areas that can be improved and optimized
• Preparing detailed strategy reports
• Work with the development team to ensure SEO best practices are properly implemented on newly developed code
• Work with editorial and marketing teams to drive SEO in content creation and content programming
• Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
• Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
• Track, report, and analyze website analytics and PPC initiatives and campaigns
• Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
• Optimize copy and landing pages for search engine marketing
• Perform ongoing keyword discovery, expansion and optimization
• Research and implement search engine optimization recommendations
• Research and analyze competitor advertising links
• Develop and implement link building strategy

Job Requirements

General Requirements:

• Fluent English Language is aMust, German Second language is a plus.
• Experience in working with different departments with different countries
• Commerce/Marketing/Business Admin graduate.
• GUC, AUC graduates are most welcome to apply.
• Max. age is 30 years.
• Total years of Experience from 3 to 5 years max.
• Proficient in using MS applications particularly Word & Excel.

Key Requirements:

• Prior experience in Content Marketing, Content Growth and SEO
• Working knowledge of HTML, CSS, and JavaScript development and constraints
• Knowledge of ranking factors and search engine algorithms
• Up-to-date with the latest trends and best practices in SEO and SEM Outstanding.
• Ability to think creatively, strategically, and identify and resolve problems
• Excellent verbal and written communication skill
• Ability to work within a team and independently
• Familiarization Google analytics
• Experience with website optimization tools
• Strong organizational, time management, and analytical skills