Media Buyer & Social Media Specialist

Job Description

• Manage social media content.
• Help identify target audiences and plan media campaigns.
• Optimize plans and budgets according to the best media mix.
• Prepare schedules and adjust when needed.
• Experiment with new platforms and channels.
• Ensure ads are creative and displayed appropriately.
• Monitor costs and return on investment (ROI).
• Report to digital Marketing team leader
• Responsible for design and execution of integrated digital media campaigns.
• Analyzing business performance with the help of digital tools and reports.
• Developing performance campaigns on Facebook / Instagram and Google.
• Generating Leads campaigns (s) through a different platform (s).
• Setting digital campaigns on Snapchat and Twitter and Tiktok.
• Monitoring digital campaigns on different platforms.
• Producing keyword analysis and research.
• Providing competitive analysis and research.
• Providing competitive analysis and media reporting.
• Producing digital campaign execution and reporting.
• Creating media plans and media strategy.

Job Requirements

• Excellent communication skills.
• Good understanding of social media KPIs
• Team player
• Good time-management skills
• Critical thinker and problem-solving skills
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate