E-commerce Digital Merchandising Specialist

Job Description

• To manage all categories across all websites, ensuring that all products are displayed in the right way, making it easy for the customer to discover and desire.
• To provide a smooth user experience by ensuring that products are categorized correctly, enabling the customer to find the relevant product quickly; maximizing conversion - every click counts.
• To ensure that all categories are effectively merchandised, identifying bestsellers, key trends & stories.
• Responsible for the accuracy of all aspects of the product, including setting up, pricing, categorization, ranking, upsell/cross sell online.
• Improve existing product listings, images, and drive new product launches.
• Optimize web conversion, through product availability, working closely with the Merchandise team.
• Carry out daily reviews across all websites, checking product information, categorization & placement is correct and set out logically to the customer – correct where necessary.
• To initiate and set up weekly reports, capturing relevant KPI data which in turn will assist in improving customer proposition, journey & conversion and to drive sales & margin.
• Using data captured, test and review online behavior which will drive performance.
• Monitor the market & fully understand trends, gaps, and opportunities to optimize listings, increase traffic and improve conversion.
• The employee's duties are not limited to the above responsibilities and may be assigned to other tasks depending on operational needs.