Digital Marketing Manager

Job Description

• Build, plan and implement the overall digital marketing strategy using all necessary tools (e.g. website, emails, social media, and blogs)
• Making Research products, services, and current strategies to identify new opportunities.
• Manage and train the team.
• Stay up to date with the latest technology and best practices.
• Measure ROI and KPIs.
• Managing digital marketing budget.
• promoting products, landing pages management, and banners placement.
• Overseeing all the company's social media accounts.
• Motivating digital marketing team to achieve goals.
• Monitor competition and provide suggestions for improvement.
• Analyze web traffic metrics and suggest solutions to boost web presence.
• Monitor SEO/SEM, marketing, and sales performance metrics to forecast trends.
• Build strong clients relationships through social media interaction.
• Keep up-to-date with our audience’s preferences and proactively suggest new campaigns.
• Liaise with Marketing, Sales, and Design and Content teams to optimize customer experience and ensure brand consistency.
• Identify advertising needs.
• Draw meaningful conclusions from campaign data and identify potential opportunities.

Job Requirements

• BSc degree in Marketing, Advertising or relevant field.
• 5 years of experience as a (Digital Marketing Strategist) or similar role.
• Hands-on experience with SEO/SEM and CRM software.
• Good time-management skills.
• Excellent command of English and Arabic languages (spoken and written) is a must.
• very good knowledge of all different digital marketing channels.
• Experience with online marketing tools and best practices.
• Strong interpersonal and communication skills.
• Solid knowledge of web analytics tools like Google Analytics & working with data.
• Good knowledge of web design and HTML.
• Good experience in optimizing Google Adwords campaigns.
• Strong analytical and project management skills.