Brand Manager - L39Oreal

• Collect and analyse consumer and market insights and competition strategies to make recommendations to management.
• Implement new launches maintain growth in pillar products and animate core catalogue.
• Propose and monitor marketing mix strategies (IMC/360/Digital/Retail) to build integrated engaging consumer brand experiences.

Adapt communication material (imagery digital point of sale) Mobilise and work with other departments (sales logistic education etc. ) and partner agencies to build broader business strategy; meet the deadlines.

• Make recommendations to management on the category based on own expertise of the consumer market and competitors (launch analysis strategic memo etc.)

Manage PPP budget and ensure sales forecast accuracy Effectively prepare clear messages for senior management