Brand Manager

Job Description

• Plan / direct / coordinate brand management policies / programs, such as determining the demand for products offered by Parkville and its competitors, and identify potential customers.
• Develop / put pricing , product development, and new product launches strategies with the goal of maximizing Parkville's profits / share of the market while ensuring Parkville's customers are satisfied in addition to oversee / monitor product development trends that indicate the need for new products as well as developing new business opportunities andplanning ways to promote / change the public perception of brands.
• Formulate / direct / coordinate brand management / marketing activities & policies to promote products through working alongside with promotion managers.
• Analysis of sales forecasts, success of marketing campaigns and creating reports through evaluating the financial aspects of product development, such as budgets, expenditures, research & development appropriations in addition to the return-on-investment and profit-loss projections
• Carry out market research in order to keep up to date with customer trends, as well as trying to predict future trends in addition to supervise advertising / product design and other forms of marketing to maintain consistency in branding.

Job Requirements

• Excellent communication skills.
• Strong command of written English and Arabic.
• Excellent communication skills
• Ability to travel as necessary
• Strong research and analytical skills