About this job:
Q-Sourcing Tanzania Limited is a manpower management solutions firm operating in the East African Region in the countries of Tanzania Uganda Kenya Rwanda and South Sudan.
On behalf of our Tanzania based client we are looking for a competent and experienced Manager Corporate Communications & Digital Strategy.
Role Overview
The Manager of Corporate Communications & Digital Strategy will serve as the central nervous system for Kamal Groups public image. You will bridge the gap between internal business goals and external brand presence by orchestrating agency efforts across organic social PR and high-performance paid media campaigns.
KEY DUTIES AND RESPONSIBILITIES
Key Responsibilities
Act as the primary point of contact for the Groups advertising and digital agencies.
Paid Media Oversight: Manage and optimize budgets for paid social campaigns (Meta LinkedIn YouTube). Review ad sets targeting strategies and bidding models to ensure maximum ROI.
Translate business objectives into creative briefs for both organic content and performance marketing funnels.
Monitor performance metrics (CPA CPC ROAS) and ensure the agency is hitting conversion KPIs rather than just engagement.
Develop and implement a comprehensive PR strategy to enhance Kamal Groups visibility in key markets.
Draft and distribute press releases coordinate media interviews and manage relationships with journalists.
Monitor industry trends to identify proactive PR opportunities for the Groups leadership.
Own the LinkedIn presence for all group properties focusing on B2B lead generation and corporate storytelling.
Work closely with C-suite executives to build their professional profiles and position them as thought leaders.
Create high-value content that highlights group milestones industrial expertise and CSR initiatives.
MANDATORY REQUIREMENTS
Required Skills & Qualifications
Experience: 25 years in Marketing Communications PR or Digital Marketing.
The "Performance Specialist": You arent just creative; you are data-driven. You understand how to scale a post that is performing well and when to cut spend on an underperforming ad.
Strategic Writer: You can pivot from a formal press release to a punchy high conversion ad copy.
Multi-Tasking Pro: Ability to manage the unique brand identities of various group properties (e.g. Steel Lubricants Real Estate Agriculture) simultaneously.
Technical Skills (The Toolkit)
Paid Social: Mastery of LinkedIn Campaign Manager and Meta Ads Manager.
Analytics: High proficiency in Google Analytics Facebook Pixel and LinkedIn Insight Tag tracking.
Management: Experience with Social Media Management tools (e.g. Hootsuite Sprout Social).
PR: Familiarity with PR distribution networks and media monitoring tools.
ADDED ADVANTAGE
Language Skills:
Fluent in English language
How to apply:
All candidates who meet the criteria outlined as above are encouraged to send their CVs/Resumes to: or link below not later than 16th March 2026.
تصنيع الآلات الصناعية / الغازات الصناعية / البتروكيماويات