drjobs Campaign Management Lead North English

Campaign Management Lead North

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موقع الوظيفة drjobs

Rabat - المغرب

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عدد الوظائف الشاغرة

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الوصف الوظيفي

We are seeking a dynamic and strategic Campaign Management Lead for North to join our team iin Rabat Morocco. As a key member of our marketing leadership you will be responsible for developing and executing innovative marketing campaigns that drive growth and market share in south area..

  • Develop and implement comprehensive marketing campaigns for vegetables products aligning with overall brand strategy and business objectives
  • Lead cross-functional teams to ensure seamless campaign execution across various channels including digital traditional and in-store
  • Analyze market trends consumer behavior and campaign performance data to inform strategy and optimize results
  • Manage campaign budgets effectively ensuring maximum ROI and efficient resource allocation
  • Collaborate with internal stakeholders and external agencies to create compelling creative concepts and messaging
  • Monitor competitor activities and market dynamics to identify opportunities and threats
  • Provide mentorship and guidance to junior team members fostering a culture of innovation and excellence
  • Present campaign results and recommendations to senior leadership demonstrating the impact on business performance.

Critical success factors & key challenges

  • Sound knowledge of business risk management financial modelling tools & techniques
  • Understanding of crops and grower segments (e.g. campaign management marketing offers channel strategies market research techniques)
  • Ability to work across boundaries within Marketing Organization with Portfolio Leads Market Intelligence Manager and Communication & Digital Lead but also outside with Crop Protection Development (CPD) Team and Sales Team
  • To lookout for improvements and new ideas by checking competitor peers and other players in the agricultural industry to continually develop and upgrade knowledge and skills
  • Generating new insights to influence strategic thinking

 


    Qualifications :

    Bachelors degree in Marketing Business Administration or related field; MBA or advanced degree preferred

    • Minimum of 5 years of experience in marketing or advertising with a focus on campaign management
    • Proven track record of developing and executing successful marketing campaigns in the FMCG industry
    • Strong understanding of the vegetables category including market trends and consumer behavior in Morocco
    • Excellent analytical skills with the ability to interpret data and translate insights into actionable strategies
    • Proficiency in campaign management tools and marketing analytics platforms
    • Outstanding leadership and team management skills
    • Exceptional communication and presentation abilities with the capacity to influence stakeholders at all levels
    • Strong project management skills and ability to manage multiple campaigns simultaneously
    • Fluency in English and French; Arabic language skills are a plus
    • Demonstrated ability to work in a fast-paced results-oriented environment
    • Experience with budget management and financial planning for marketing campaigns

     


      Additional Information :

      Additional information

      • Willingness to be implemented in the in-scope area
      • Good English French and Arabic language skillset required


      Remote Work :

      No


      Employment Type :

      Full-time

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