VP Product Management Publishers Products

Realize your potential by joining the leading performancedriven advertising company!

As a VP of Product for Pubs Products in the Publisher Product Department in our Tel Aviv Office youll play a vital role in defining and executing Taboolas product strategy and vision for both Publishers Products and Taboola Supply. In this role you will pioneer an innovative AIpowered strategy that leverages our network advantage to deliver unparalleled performance advertising solutions while strengthening our strategic longstanding publisher relationships in a competitive evolving digital media landscape.
Reporting directly to the SVP of Tech

To thrive in this role youll need:

Proven Product Leadership
10 years of product management experience in digital publishing ad tech or media industries with a demonstrable track record of launching and scaling innovative products that drive both publisher traffic and monetization. The scope of the work is both inbound as well as outbound. We expect this person to have experience in gotomarket at scale. We also expect a lot of experience working internally with the business. Deep Industry Expertise:Extensive understanding of publishers business models and challengesincluding shifting content consumption habitsand a passion for empowering publishers to maintain highquality content while effectively monetizing their digital assets.

Innovative & Strategic Vision:Ability to craft and execute a bold product vision that leverages advanced AI and generative AI (genAI) technologies to create differentiated datadriven solutions. Experience in designing personalized recommendation systems content management tools and monetization platforms is highly desirableTechnical & DataDriven Acumen:Proficiency with modern product analytics A/B testing and user data interpretation to inform strategic decisions. Familiarity with firstparty data integration and largescale digital platform operations is essential.CrossFunctional Leadership:Exceptional skills in leading diverse crossdisciplinary teamsincluding engineering data science design and sales/marketingto deliver complex products in fastpaced evolving environments.CustomerCentric Mindset:A deep understanding of what publishers care aboutspecifically driving traffic and optimizing revenue streams. Demonstrated ability to translate publisher needs into innovative product features (e.g. enhancing products like Taboola Feed Newsroom Backstage and monetization solutions) that resonate with both publishers and advertisers.DualSided Marketplace Expertise (an advantage):Proven experience in managing and innovating within a dualsided marketplace. Leverage Taboolas unique proprietary network of both publishers and advertisers to build performance advertising solutions that not only drive measurable outcomes for advertisers but also nurture our strategic longterm relationships with publishersour most distinct competitive assetCreative Problem Solving:A highly creative and entrepreneurial approach to tackling the challenges inherent in a rapidly transforming media landscape ensuring that new products not only meet current demands but also anticipate future trends in content consumption and monetization

How youll make an impact:

As a (JOB TITLE) youll bring value by:

Inform the candidate what their main responsibilities will look like. Use clear concise language avoid adverbs and consider readability.

• Strategic Leadership: Develop and execute a comprehensive strategy and roadmap for Taboolas Publishers and Supply Products.
• CrossFunctional Collaboration: Partner closely with the Senior Executive Team and other senior leaders to ensure alignment with broader business objectives.
• Team Leadership: Lead mentor and inspire a team of product managers and product analysts fostering a culture of innovation collaboration and continuous improvement.
• Product Prioritization: Oversee the product prioritization process and make datadriven decisions to focus on the most critical projects.
• Collaboration with Internal Teams: Work in close partnership with engineering sales marketing and research teams to drive successful product development and launches.
• CustomerCentric Approach: Engage with gotomarket and customerfacing teams to gather insights and feedback on customer needs.
• Market Awareness: Maintain a strong understanding of the competitive landscape and industry trends to continuously inform product strategy.
• Executive Contribution: Provide strategic insights and recommendations to the Senior Executive Team contributing to the overall product vision and longterm business success.

Why Taboola

If you ask Taboolars what they love about working here theyll tell you that theyve been empowered to realize their full potential while growing and learning from and with smart and talented people. Theyll also share more about:

• Adam Singolda Taboola Founder and CEO says; You can copy anything from another business but you cant copy a companys culture.
• See region specific Wellbeing bullets here Wellbeing: Enjoy comprehensive benefits (health 401k etc. a fully stocked kitchen and locationspecific perks (gym partnerships parking).

Flexibility: We offer a hybrid work schedule with 3 days inoffice with an option to come in more often if desired.Work with some of the biggest names: We work with some of the biggest names in the business. Our publisher partners include Yahoo Conde Nast Fox Sports NBCU ESPN CBS and E! Online. Our advertiser clients include Wells Fargo Honda Pinterest Expedia and Honda.

Ready to realize your potential

Taboola is an equal opportunity employer and we value diversity in all forms. We are committed to creating an inclusive environment for all employees and believe such an environment is critical for success. Employment is decided on the basis of qualifications merit and business need.

Learn more about #TaboolaLife on LinkedIn Facebook Instagram X YouTube & the Taboola Life Blog.

About Taboola

Taboola empowers businesses to grow through performance advertising technology that goes beyond search and social and delivers measurable outcomes at scale.

Taboola works with thousands of businesses who advertise directly on Realize Taboolas powerful ad platform reaching approximately 600M daily active users across some of the best publishers in the world. Publishers like NBC News Yahoo and OEMs such as Samsung Xiaomi and others use Taboolas technology to grow audience and revenue enabling Realize to offer unique data specialized algorithms and unmatched scale.

#LIHybrid
#LILES1