Public Relation Specialist - Infinix Mobile PR

About the Job

We are Hiring.

Public Relation Specialist

For our Mobile Brand Infinix .

• Establish and develop the company's local brand culture, product culture, corporate responsibility (CSR), with the pace of marketing to develop and organize the company's public relations plan, plan and land the corresponding public relations events and effectively use social networks and other new media channels to spread, get exposure
• Writing: packaging brand stories, writing manuscripts, manufacturing hot topics, producing content causing word-of-mouth spread in the industry
• Competitor monitoring: tracking the industry's competitors and industry development prospects, policies and trends, organize and analyze relevant information and can react quickly, put forward the corresponding competition strategy, to provide a basis for leadership decision-making
• Media relations maintenance: responsible for the brand in the local public relations expansion and maintenance, including but not limited to traditional and network media resources relations, government departments, industry associations, partners, etc., to maintain good public relations, establish a good brand image, in the company's brand / product public relations events to fight for brand exposure opportunities
• External spokesman: regional leaders image management, local spokesman system planning and landing, the only external official spokesman in the event, leading the daily network public relations publicity
• Crisis management: the establishment of hierarchical media relations network, crisis management system and crisis prevention, crisis/negative external response strategies and treatment.