Social Media Executive

• Min. 3 years of experience as a Social Media Executive or a similar role.
• Exceptional knowledge of leading social media platforms such as Instagram Facebook Twitter and LinkedIn.
• Portfolio of social media campaigns handled in the past.
• Having outstanding copywriting skills would be an added benefit.
• Good understanding of social media ads.
• Sound knowledge of influencer marketing.
• Familiarity with social media post schedulers like Hootsuite Buffer Publer or similar tools.
• Bachelors/Masters degree in marketing media or related field.
• Good written and verbal communication skills.
• Basic customer service skills.
• Good time management skills.

• Content Creation: Develop engaging and relevant content for various social media platforms aligning with brand voice and marketing objectives.
• Social Media Management: Maintain and update social media accounts ensuring consistent and timely posts to enhance brand visibility.
• Community Engagement: Foster interactions with the online community responding to comments messages and inquiries in a timely and professional manner.
• Campaign Planning: Collaborate with marketing teams to plan and execute social media campaigns promotions and advertisements.
• Analytics and Reporting: Monitor social media metrics analyze performance data and generate reports to assess the effectiveness of social media strategies.
• Trend Analysis: Stay informed about industry trends and social media developments incorporating innovative approaches into the overall social media strategy.
• Brand Advocacy: Cultivate and nurture brand advocates influencers and partnerships to amplify the brands presence across social platforms.
• Social Media Advertising: Plan and execute paid social media advertising campaigns optimizing targeting and budget allocation for maximum impact.
• Crisis Management: Address and manage any potential social media crises promptly working to maintain a positive brand image.
• Collaboration: Coordinate with crossfunctional teams including marketing PR and customer service to ensure cohesive messaging and a unified online presence.

social media,campaigns,social media advertising