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Senior Marketing Executive Digital Paid Ads

Sunbytes


Job Location:

Hanoi - Vietnam

Monthly Salary: VND 1500 - 1500
Experience Required: 5years
Posted: 28 August 2026 (9 days ago)
Application Deadline: 25 November 2026
Vacancies: 1 Vacancy

Job Summary

About the Opportunity

On behalf of our client we are hiring a Senior Marketing Executive - Digital Paid Ads to support their global digital marketing operations. Our client is a premier multi-brand organization operating within the international automotive aftermarket industry managing a high-performing e-commerce portfolio across key global regions including the US UK Australia and Europe.

Joining the team as a Senior Marketing Executive - Digital Paid Ads you will lead the end-to-end execution of multi-channel paid media campaigns while carrying out a hands-on operational workload across Paid Search and Paid Social platforms. You will own campaign hygiene budget pacing conversion tracking integrity (GTM GA4 CAPI) and structured A/B testing while mentoring junior PPC team members and collaborating cross-functionally to maximize commercial ROAS and revenue growth.

Key Responsibilities
  • Multi-Channel Operations: Lead day-to-day hands-on campaign builds account hygiene bid optimization and operational performance across Google Ads Meta Ads Microsoft Ads and TikTok.

  • Paid Search & Shopping Excellence: Execute Search Shopping Performance Max Demand Gen and Display campaigns maintaining Google Merchant Center product feed health and keyword negative governance.

  • Paid Social Strategy: Oversee Meta & TikTok paid social strategies across prospecting targeting and catalog/Advantage setups while monitoring ad fatigue and briefing creative assets.

  • Budget Management & Pacing: Manage spend pacing across brands and regions to ensure monthly budgets land on target with zero unplanned overspend or under spend.

  • Tracking & Data Integrity: Own conversion tracking setups across Google Tag Manager (GTM) GA4 Meta CAPI and server-side tracking ensuring absolute data alignment across platforms.

  • Testing & Conversion Optimization: Design and run structured A/B testing programs (ad copy creative bid strategies landing pages) to optimize Conversion Rates (CRO) and user acquisition.

  • Reporting & Strategic Insights: Produce actionable performance reports (ROAS CPA CTR Impression Share) and deliver competitor auction insights to executive leadership.

  • Team Mentorship & Standards: Guide and mentor PPC team members reviewing campaign quality building SOPs launch checklists and execution QA standards.



Requirements
  • 7 years of hands-on experience managing PPC campaigns in an in-house or agency environment with proven expertise in both Paid Search and Paid Social (mandatory).

  • Advanced technical mastery of Google Ads (Search Shopping PMax Demand Gen YouTube) and Meta Ads Manager; experience with Microsoft Ads TikTok Ads and LinkedIn Ads.

  • Strong proficiency in Google Merchant Center product feed health optimization catalog management and e-commerce shopping workflows.

  • Hands-on technical expertise in conversion tracking implementation and QA using Google Tag Manager (GTM) GA4 Meta CAPI and server-side setups.

  • Proficiency with reporting and project management tools including Looker Studio GA4 Asana Trello or .

  • Industry certifications (Google Ads Meta Blueprint) are strongly preferred.

  • Nice to have: E-commerce platform experience (Shopify Magento) multi-region campaign management (US UK AU) basic HTML/CSS and automotive aftermarket domain knowledge.

  • Proven capability to work autonomously at a senior level owning end-to-end delivery with minimal oversight.

  • Demonstrated capability in guiding reviewing and mentoring junior PPC team members and coordinators.



  • Benefits
  • Financial & Compensation: 13th-month salary bonus and an annual performance and salary review.

  • Health & Insurance: Full Social Insurance (BHXH BHYT BHTN) paid based on 100% full gross salary plus Bao Viet Premium Healthcare Insurance and 24/7 Accident Insurance.

  • Work-Life Balance & Leave: 14 days of paid annual leave per year plus 1 additional paid day off for Christmas.

  • Flexibility: Hybrid working model featuring 1 Work-From-Home (WFH) day every Friday.

  • Culture & Perks: Engaging company culture with team-building events Year-End Party (YEP) and special gifts for birthdays and Mid-Autumn Festival.




  • Required Skills:

    - 7 years of hands-on experience managing PPC campaigns in an in-house or agency environment with proven expertise in both Paid Search and Paid Social (mandatory). - Advanced technical mastery of Google Ads (Search Shopping PMax Demand Gen YouTube) and Meta Ads Manager; experience with Microsoft Ads TikTok Ads and LinkedIn Ads. - Strong proficiency in Google Merchant Center product feed health optimization catalog management and e-commerce shopping workflows. - Hands-on technical expertise in conversion tracking implementation and QA using Google Tag Manager (GTM) GA4 Meta CAPI and server-side setups. - Proficiency with reporting and project management tools including Looker Studio GA4 Asana Trello or . - Industry certifications (Google Ads Meta Blueprint) are strongly preferred. - Nice to have: E-commerce platform experience (Shopify Magento) multi-region campaign management (US UK AU) basic HTML/CSS and automotive aftermarket domain knowledge. - Proven capability to work autonomously at a senior level owning end-to-end delivery with minimal oversight. - Demonstrated capability in guiding reviewing and mentoring junior PPC team members and coordinators.