Product Marketing Specialist

Our client is a software development and digital solutions company serving clients across the FinTech Gaming and Marketing sectors. The company has successfully delivered 20 innovative products across 5 international markets including Brazil Armenia Saudi Arabia and the UAE.

Theyre looking for a Product Marketing specialist to be the bridge between Product Marketing and Sales shaping how products are positioned communicated and grown across every brand and market they operate in.

Responsibilities:

• Build implement and optimize SEO strategies for each brand monitoring performance and proposing ways to grow organic traffic.
• Partner closely with each Brand Marketing team to keep SEO direction aligned with brand strategy.
• Solve issues around messaging content and campaign performance together with Brand Marketing teams.
• Keep product messaging and each brands marketing activities connected and consistent.
• Ideate plan and coordinate the execution of product communication campaigns.
• Make sure product messaging stays clear consistent and compelling across every channel.
• Analyze competitors market trends and user behavior to spot new opportunities.
• Propose and run marketing programs and events that build brand awareness and drive growth.
• Collaborate cross-functionally to hit shared growth and user-experience goals.
• Track and evaluate marketing performance against assigned KPIs.
• Manage campaigns across email push notifications social media and paid advertising.

Requirements:

• Bachelors degree in Marketing Business or a related field.
• 5 years of experience in Product Marketing or a similar role ideally within gaming entertainment or tech.
• Solid understanding of market research customer insights and the product lifecycle.
• Strong storyteller with excellent communication and presentation skills.
• Analytical mindset comfortable working with marketing or analytics tools.
• Able to work cross-functionally and manage multiple stakeholders.

Nice to Have:

• Familiarity with web/app development or technical marketing tools (CRM platforms marketing automation tools).
• Experience running and analyzing A/B tests cohort analysis and data-driven decision-making.
• Passion for gaming with knowledge of gaming communities and culture.

Benefits:

• Official employment in compliance with UAE labor law.
• Partial coverage for breakfast and lunch.
• Relocation package including flight tickets and accommodation in a company apartment.
• Home visit benefit 4 flight tickets per year to reunite with your family.
• Hybrid working and flexible hours.
• Annual fitness budget for employees.
• Multinational team with members from 16 countries diverse yet supportive.

Recruitment Process:

• Round 1: HR Interview
• Round 2: Take-Home Assignment
• Round 3: Technical Interview (portfolio/case study marketing)
• Round 4: Background Check & Offer