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Head of Brand Management


Job Location:

Hanoi - Vietnam

Salary: Not provided by the employer
Experience Required: 10years
Posted: 28 October 2026 (10 hours ago)
Application Deadline: 25 January 2027
Vacancies: 1 Vacancy

Job Summary

ACG3946JOB

Our client a fast-growing bank in Vietnam is looking for a qualified candidate to join their firm.

  • Develop and implement a long-term brand strategy aligned with SHBs development direction and overall business objectives.
  • Oversee brand management establish and monitor compliance with brand standards and ensure consistency across communication channels and customer touchpoints.
  • Lead integrated brand development campaigns and initiatives to increase brand awareness strengthen SHBs reputation and enhance overall brand value.
  • Manage sponsorship programs corporate social responsibility (CSR) initiatives and key brand events.
  • Build manage and develop the branding team enhancing its professional capabilities and overall performance.

Requirements
  • Minimum of 10 years of experience in Branding Marketing or Communications.
  • At least 5 years of management and leadership experience in senior-level positions.
  • Proven experience and achievements in large-scale brand development repositioning or transformation initiatives.
  • Experience in developing repositioning or transforming brands on a large scale.
  • Strong strategic thinking leadership capabilities and stakeholder management skills.
  • Preference will be given to candidates with experience in Banking Finance Insurance or large corporations.

Contact: Thang Nguyen Thao Phan Gia Huy or Giang Van

Due to the immense number of applicants only shortlisted candidates will be contacted.