WKAR Sr Director of Content & Education Broadcasting Srvc Mgr Content Comm Eng
East Lansing, MI - USA
Job Summary
WKAR Senior Director of Content & Education
The Senior Director of Content and Education is a member of WKARs senior leadership team and provides strategic and operational leadership for the organizations content portfolio. Reporting to the General Manager the Senior Director oversees television and video production radio and digital news classical music programming education and multiplatform content development.
The position establishes content vision and editorial priorities; leads department heads and creative teams; directs annual and multiyear portfolio planning; and aligns people budgets workflows partnerships and production resources with WKARs strategic goals. The Senior Director also leads cross-functional collaboration and organizational improvement efforts designed to strengthen innovation accountability information sharing and content delivery.
Working closely with Development Communications Digital Operations university partners and external stakeholders the Senior Director develops content and partnerships that advance WKARs public-service mission expand audience reach generate meaningful community impact and position WKAR for continued growth across broadcast digital educational and emerging platforms.
This is primarily an in-person position. Limited hybrid work arrangements are considered in consultation with the General Manager. This position has standard working hours of 85 p.m. with occasional evening and weekend hours as needed.
Essential functions include but are not limited to:
- Provide leadership for WKARs television and video production radio and digital news classical music programming education and multiplatform content operations.
- Lead supervise coach and develop department heads managers and content professionals; establish clear expectations and foster an inclusive collaborative creative and accountable workplace.
- Establish WKARs content vision editorial priorities audience strategy and annual and multiyear content plans in alignment with the organizations mission strategic goals and community needs.
- Direct content portfolio planning and resource allocation across departments and platforms aligning priorities with staffing capacity production resources schedules budgets and measures of success.
- Oversee the development and execution of broadcast digital educational and community-focused content ensuring projects meet established editorial creative ethical accessibility financial and quality standards.
- Lead cross-functional planning and collaboration among Content Education Development Communications Engineering Operations and other teams to strengthen coordination maximize resources and increase audience and community impact.
- Design and improve organizational structures workflows decision-making processes and information-sharing practices that support effective content development accountability innovation and continuous learning.
- Use audience research analytics community input and industry trends to guide content strategy evaluate performance expand audience reach and identify opportunities to serve new and historically underserved audiences.
- Lead the exploration and responsible adoption of emerging platforms formats technologies and production approaches that advance WKARs multiplatform public-service mission.
- Build and maintain strategic relationships with community organizations educational institutions civic and cultural leaders funders and public media partners to identify community priorities and create opportunities for content distribution funding and impact.
- Collaborate with Michigan State University faculty researchers administrators and students to connect WKARs work with the universitys teaching research and public-service mission including experiential learning opportunities.
- Represent WKAR in university community statewide and national settings and serve as a senior ambassador for its content education and public-service work.
- Develop and manage departmental production project and grant-related budgets; evaluate initiatives for strategic value feasibility sustainability and resource requirements.
- Partner with Development and Communications on grants underwriting philanthropy donor engagement and other revenue-generating efforts and oversee the execution and fulfillment of content-related funding commitments.
- Serve as a member of WKARs senior leadership team advising the General Manager and organizational leaders on strategy audiences editorial priorities staffing organizational effectiveness partnerships innovation and resource allocation.
- Knowledge equivalent to that which normally would be acquired by completing a four-year degree program in a communication or media production-related field.
- Five to eight years of experience leading or participating in content strategy development.
- Extensive knowledge of television and radio production requirements; experience in electronic media production; administrative budgeting and long-range planning; digital media technology; news and public affairs production; and experience working with community organizations and outreach partnerships; or an equivalent combination of education and experience.
- Experience leading and supervising a team and collaborating across multiple teams.
- Experience developing leading and executing strategic content initiatives.
- Experience interacting with community leaders to create partnerships with national partners.
- Proven record of executive or senior-level leadership resulting in measurable team audience content or organizational accomplishments.
- Five or more years of experience in public media nonprofit media journalism education or another mission-driven organization.
- Experience overseeing multiple content areas departments platforms or professional disciplines.
- Experience leading managers and developing leadership capacity team effectiveness and succession readiness.
- Knowledge of public media editorial standards audience-service principles funding models regulatory considerations and the PBS and NPR systems.
- Experience using audience research analytics performance data and community input to guide strategy and evaluate impact.
- Experience with digital transformation multiplatform content development audience growth or emerging media technologies.
- Experience with grant development grant management fundraising underwriting donor engagement or other revenue-supporting activities.
- Ability to communicate effectively with a wide range of people and personalities
- Experience fostering an inclusive and productive workplace
- Strong project management and interpersonal skills
- Strong written and oral communication skills
- Strong customer and community commitment
- Focus on building content for diverse audiences
All qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity national origin citizenship age disability or protected veteran status.
STANDARD 8-5
Required Experience:
Exec
About Company
Spartan excellence and our will to make a difference are making a better tomorrow for all.