VP, New Business Development

Job Description

Blue Hour Studios is a social-first content agency that was formed in 2019 and is an affiliate of Horizon Media. Blue Hour builds community and fandom by playing at the intersection of creators culture content and commerce. The company is headquartered in New York and Los Angeles.

At Horizon and Blue Hour Studios we understand the value that different perspectives can bring to our clients and culture so we strive for an environment where our employees feel welcomed safe and empowered.

We value YOU and believe that your authentic voice and unique perspective allows us to create a more rewarding culture and experience together.

Our simple recipe for success We hire talented people (thinkers doers dreamers makers) challenge them and give them every opportunity to grow.

Blue Hour Studios is seeking an entrepreneurial and visionary VP New Business Development to champion business development and drive revenue expansion. The role will lead net new business acquisition and own the marketing and positioning of Blue Hours specialized capabilities in social-first strategy influencer marketing content creation and creator partnerships. This role reports directly to senior leadership and is an individual contributor. You will operate as an entrepreneurial leader collaborating across creative strategy and production teams to shape how Blue Hour wins business and positions itself in the market.

New Business Development & Client Acquisition (75%)

• Prospect and identify potential new clients aligned with Blue Hours core competencies with focus on brands leveraging social-first influencer and creator-driven strategies.
• Lead outreach and relationship-building with prospective clients key decision-makers and holding company leadership.
• Manage and build a robust new business pipeline; qualify opportunities and assess financial viability of potential accounts.
• Own the RFP process including proposal development pitch strategy and presentation leadership for major opportunities.
• Establish and nurture strategic partnerships with key platforms creators and industry partners that strengthen Blue Hours positioning and create new business pathways.
• Collaborate with internal creative strategy and production teams to develop compelling new business materials and pitch decks that showcase Blue Hours distinctive point of view.

Marketing Positioning & Agency Brand (25%)

• Develop and articulate Blue Hours market positioning particularly around social-first strategy influencer marketing content creation and creator partnerships.
• Own Blue Hours marketing and growth strategy including website case studies thought leadership content PR efforts and agency brand building.
• Drive agency visibility through speaking opportunities industry conferences and strategic partnerships.
• Lead award submissions and entry strategy to elevate Blue Hours recognition and visibility within the industry.
• Serve as a critical voice and representative of Blue Hour in the market; contribute to industry thought leadership on creators and culture.
• Lead conversations around emerging trends in the creator economy platform evolution and new opportunities within influencer marketing.

• 15 years of agency experience (required) with at least 8 years in new business development business growth or related revenue-focused roles.
• Proven track record of building new business pipelines closing major client accounts and scaling agency revenue.
• Deep knowledge of and passion for the creator economy influencer marketing content creation and social-first marketing strategies.
• Expert understanding of creator platforms (Instagram TikTok YouTube emerging platforms) creator culture and how creators shape brand narrative and consumer behavior.
• Excellent verbal and written communication skills; ability to convey complex value propositions in compelling persuasive ways.
• Strategic thinker with strong execution capability; ability to develop strategy and drive implementation.
• Entrepreneurial mindset with agency operating experience; self-motivated resourceful and comfortable operating autonomously.
• Ability to thrive in a fast-paced dynamic environment; comfortable with ambiguity and capable of rapid learning.
• Excellent organizational and project management skills; ability to manage multiple priorities and deliver under pressure.
• Personable confident and relationship-focused; natural connector with strong negotiation skills.
• Intellectual curiosity about culture social media emerging creators and trends in the creator economy.
• Exceptional ability to influence and collaborate across cross-functional teams without direct authority.

Preferred Experience:

• Background at social-first agencies creator-focused companies or influencer marketing agencies.
• Leadership experience in high-growth agency environments or scaled creator economy platforms.
• Track record of positioning or rebranding agencies to win new business.
• Client-side or brand marketing experience providing unique insight into client challenges and marketing objectives.

Certificates Licenses and Registrations
There are no requirements for certificates licenses and registrations

Physical Activity and Work Environment
There are no requirements for physical activity and work environment

The statements herein are intended to describe the general nature and level of work being performed by employees and are not to be construed as an exhaustive list of responsibilities duties and skills required of personnel so classified. Furthermore they do not establish a contract for employment and are subject to change at the discretion of the employer.

#LI-MT1#BHS #LI-HYBRID

Horizon Media is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race color ancestry religion sex national origin sexual orientation age citizenship marital status disability gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories consistent with legal requirements.

Salary Range

A successful applicants actual base salary may vary based on factors such as individuals skill sets experience training education licensure/certifications and qualifications for the role. As an organization we take an aptitude and competency-based hiring approach. We provide a competitive total rewards package including a discretionary bonus and a variety of benefits including health insurance coverage life and disability insurance retirement savings plans company paid holidays and unlimited paid time off (PTO) mental health and wellness resources pet insurance childcare resources identity theft insurance fertility assistance programs and fitness reimbursement.