Sr. UX Designer, Amazon Ads Brand Innovation Lab

Amazons Brand Innovation Lab (BIL) is looking for a Senior UX Designer to lead advertising experiences across emerging this role you will define how major brands connect with customers across the Amazon canvas including mobile web/app video generative AI and more.

You will drive end-to-end design strategy for complex multi-platform campaigns. Youll lead through ambiguity on experimental projects mentor designers and influence the teams innovation roadmap. This role requires someone who thrives on variety. Youll rapidly switch between projects spanning different industries brands and technical platforms while maintaining strategic vision and execution excellence.

Youll collaborate with a global team of design technologists creative teams and internal Amazon and agency partners to deliver experiences that millions of customers interact with daily.

Key job responsibilities
- Define and drive design strategy for complex multi-platform advertising innovations across concurrent projects spanning various industries and brands

- Lead end-to-end UX design from discovery through delivery including user research concept development interaction design prototyping and detailed specifications

- Build consensus among diverse stakeholders and disciplines presenting design strategies and recommendations to brand teams and leadership

- Establish design standards and best practices for emerging technologies and platforms driving design excellence across pods

- Lead research initiatives that inform BILs innovation roadmap and ground design decisions in user insights technical feasibility and brand objectives

A day in the life
You might start your morning reviewing research findings for an automotive brands Amazon showroom then shift to leading a design critique for an interactive streaming campaign. After lunch youre whiteboarding interaction flows with design technologists for an advertising campaign followed by a stakeholder presentation where you advocate for a user-centered approach that balances brand goals with customer needs.

About the team
Brand Innovation Lab (BIL) focuses on the conception prototyping and execution of branded custom experiences across Amazon properties. This role sit within the Technology and Experience (TEX) team working across emerging platforms and technologies to create innovative advertising experiences that drive campaign success for the worlds biggest brands.

- 7 years of design experience
- Have an available online portfolio
- Experience defining and maintaining design patterns and UX standards
- Experience with hands-on visual design
- Experience designing and prototyping with tools such as Figma Adobe Creative Cloud or similar
- Experience with best practices for User Interface Design Information Architecture and Interaction Design
- Experience designing and managing workflow with AI tools

- Experience acquiring user data (e.g. conducting usability studies performing user research) and creating personas and journey maps
- Knowledge of HTML and CSS coding as well as responsive web design on both desktop and mobile platforms
- Experience presenting designs and collaborating with all levels of the organization
- Experience providing and effectively communicating strategic and tactical recommendations based on data

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience qualifications and location. Amazon also offers comprehensive benefits including health insurance (medical dental vision prescription Basic Life & AD&D insurance and option for Supplemental life plans EAP Mental Health Support Medical Advice Line Flexible Spending Accounts Adoption and Surrogacy Reimbursement coverage) 401(k) matching paid time off and parental leave. Learn more about our benefits at WA SEATTLE - 137800.00 - 186400.00 USD annually