Sr. Product Manager-Tech, Amazon Devices Demand Planning, Marketing Measurement

We are seeking a Senior Product Manager Technical to revolutionize marketing measurement experimentation within the Demand Science Optimization (DSO) organization. You will build and lead Amazons first centralized marketing experimentation program for Devices and Services establishing a global program that measures marketing incrementality through randomized controlled trials (RCTs) validates econometric models and optimizes marketing spend across 50 products in 10 countries (Ring Blink Alexa Kindle Leo etc.).

Key job responsibilities
As Senior Product Manager - Technical you own the experimentation programs vision strategy and execution end-to-end. You will lead a cross-functional team of engineers data scientists and economists while serving as a key strategic partner to leadership. This role is highly visible.
Build the Experimentation Program from the Ground Up
Define the vision tenets strategy and multi-year roadmap for centralized marketing experimentation
Balance short-term execution with long-term vision (establishing experimentation as a core D&S competency)
Drive Rigorous Automated Experiment Design and Execution
Partner with PL marketers across paid search display social video TV and owned media to design statistically rigorous RCTs
Own experiment prioritization design quality and execution standards globally
Partner with economists to define what constitutes valid RCTs create templates develop power calculation guidelines and establish quality bars
Build relationships with PL marketing leaders to demonstrate experimentation value
Build Automated Workflows and Tooling
Develop self-service tools enabling marketing teams to set up experiments configure randomization logic and launch tests across platforms
Create pre-flight validation preventing common design mistakes
Implement monitoring systems tracking experiment progress detecting data quality issues and alerting when tests reach statistical significance
Build insights reporting that summarizes results validates model predictions and provides optimization recommendations
Collaborate Across Workstreams
Partner with our Incrementality Modeling and Spend Optimization team to influence how experiment results calibrate incrementality models
Work with our Data Infrastructure team to ensure experiment data flows into pipelines and reporting
Translate complex statistical concepts into actionable product requirements
Drive Operational Excellence
Implement metrics tracking experiment velocity quality and impact
Establish regular business reviews with senior leadership to communicate progress and escalate blockers
Manage resource planning and prioritization making trade-offs between building new capabilities and maintaining existing systems
Navigate technical complexity organizational dependencies across four workstreams and competing stakeholder priorities
Your product requirements are concise with clear measurable success criteria. You negotiate effectively make smart trade-offs without sacrificing quality and drive appropriate schedules. You use data to influence business strategy and technical priorities escalating when necessary without damaging relationships. You are comfortable communicating with senior executives and technical stakeholders across D&S.


- 7 years of product or program management product marketing business development or technology experience
- Bachelors degree
- Experience with feature delivery and tradeoffs of a product
- Experience owning/driving roadmap strategy and definition
- Experience with end to end product delivery
- Experience contributing to engineering discussions around technology decisions and strategy related to a product
- Experience managing technical products or online services
- Experience in representing and advocating for a variety of critical customers and stakeholders during executive-level prioritization and planning

- Experience in using analytical tools such as Tableau Qlikview QuickSight
- Experience in building and driving adoption of new tools

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience qualifications and location. Amazon also offers comprehensive benefits including health insurance (medical dental vision prescription Basic Life & AD&D insurance and option for Supplemental life plans EAP Mental Health Support Medical Advice Line Flexible Spending Accounts Adoption and Surrogacy Reimbursement coverage) 401(k) matching paid time off and parental leave. Learn more about our benefits at VA Arlington - 151200.00 - 204600.00 USD annually
USA WA Seattle - 151200.00 - 204600.00 USD annually