Sr. Manager, Gaming Player Marketing

PLAYER MARKETING & MANAGEMENT

Lead the identification evaluation and recruitment of Players across professional gaming esports organizations and content creation balancing established talent with emerging Players who align with Red Bulls brand and long-term strategy.

Negotiate agreements covering performance expectations content and social media commitments compensation branding rights and schedules.

Onboard new gaming and esports athletes providing brand product and communications training and setting performance goals.

Own day-to-day communication and relationship management with Players and their teams serving as a trusted point of contact to align on upcoming activations deliverables content plans events and long-term partnership opportunities while ensuring plans are executed seamlessly.

Monitor the health and performance of the Player roster providing feedback and guidance for performance improvement.

Drive ideation of innovative Player project ideas giving Players Wiiings to bring their ideas and creativity to life.

Stay informed on global and local gaming trends titles teams and stakeholders to shape comprehensive marketing strategies.

Serve as a primary link for the gaming program ensuring alignment with all stakeholders and partners.

PROJECT MANAGEMENT

Lead the strategic development and execution of high-impact Player gaming projects and events driving innovation to keep Red Bull at the forefront of the gaming landscape.

Own end-to-end project management for key Player gaming initiatives from long-term strategic planning and concept development through execution ensuring alignment with broader business and marketing objectives.

Translate Player ideas passions and creative concepts into strategic Red Bull projects developing the scope objectives timelines resources and execution plans needed to bring them to life.

Own Player gaming project timelines budgets deliverables and resourcing across Player initiatives proactively identifying risks and dependencies and driving solutions to keep projects on track.

Cross-functional collaboration with Red Bull Media Network team to align gaming content objectives and explore new content opportunities.

Support regional Player project activation strategy and execution ensuring projects meet Red Bulls standards for quality creativity and brand integration.

Identify and activate cross-functional opportunities for Players connecting the roster to broader Red Bull campaigns events sports properties media opportunities and brand initiatives.

Manage external partners and internal resources supporting the Player program including agencies talent managers and cross-functional teams to ensure strategic priorities are aligned and executed effectively.

Qualifications :

• 5 years of experience in gaming esports talent or entertainment marketing including significant experience managing high-profile talent partnerships and complex projects.
• Strong understanding and industry relationships across the gaming and esports ecosystem including major game titles and publishers/developers professional Players and teams leagues tournaments creators and other key stakeholders.
• Proven ability to develop and lead talent and partnership strategies balancing the needs of Players with broader brand business and marketing objectives.
• Strong strategic and project management skills with demonstrated experience leading complex multi-stakeholder initiatives from ideation through execution and measurement.
• Exceptional communication and relationship-building skills with the ability to build trust and credibility with some of the biggest names in gaming while effectively influencing cross-functional teams and senior stakeholders who may not be endemic to the industry.

Additional Information :

This position is open to U.S. citizens U.S. permanent residents or individuals who are currently authorized to work in the United States on a valid visa.

The base salary range for this position is $85600 -$128400 cash incentives. Actual salary offers may vary based on work experience. The base pay range is subject to change and may be modified.

Our current Benefits include:
Comprehensive Medical Dental and Vision Plans 401k Match Family Leave PTO & Paid Holiday Schedule Pet Legal and Life Insurance Tuition Reimbursement (Benefits listed may vary depending on the nature of your employment and/or work location).

Red Bull North America Inc. is an Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race color religion sex national origin disability veteran status age or any other classification protected by Federal state or local law. We will consider for employment all qualified Applicants including those with Criminal Histories in a manner consistent with the requirements of applicable state and local laws including the City of Los Angeles Fair Chance Initiative for Hiring Ordinance.

Remote Work :

No

Employment Type :

Full-time