Sr Advisor Creator Partnerships & Programs (Memphis, TN or Remote in USA)

The Senior Advisor - Creator Partnerships & Programs serves as ALSACs strategic lead for developing cultivating and activating high-impact creator partnerships that advance the mission of St. Jude Childrens Research Hospital. This role is responsible for building and managing relationships across the creator economy with a primary emphasis on the YouTube ecosystem and creator-led media.

Working at the intersection of entertainment content marketing fundraising communications and strategic partnerships the Senior Advisor identifies and activates creator opportunities that drive awareness audience growth fundraising impact and long-term enterprise value. The Senior Advisor serves as ALSACs senior relationship lead for top-tier creators creator-owned businesses talent representatives management firms production companies and platform partners.

This role will help shape ALSACs future creator ecosystem strategy positioning St. Jude as the nonprofit partner of choice within the creator economy while helping expand creator-driven opportunities across content fundraising and audience development. Working closely with the YouTube Channel Growth & Strategy Lead and Creator Community Engagement Manager this individual creates new pathways for creator collaboration mission storytelling audience growth and fundraising impact.

ESSENTIAL JOB FUNCTIONS

• Develop and execute ALSACs long-term creator partnership strategy with emphasis on YouTube creators and creator-led media ecosystems.
• Identify recruit cultivate and steward relationships with high-impact creators creator-owned businesses talent agencies management firms and production companies.
• Serve as ALSACs primary relationship lead for strategic creator partnerships and long-term creator advocacy efforts.
• Develop individualized engagement strategies that deepen creator involvement across awareness fundraising content and enterprise initiatives.
• Build and maintain a robust pipeline of creator opportunities aligned to enterprise priorities.

• Develop and implement a long-term vision for expanding ALSACs creator ecosystem and creator partner network.
• Position St. Jude as a preferred nonprofit partner within the creator economy.
• Monitor emerging creator trends audience behaviors creator-owned businesses and platform developments to identify future opportunities.
• Establish scalable frameworks for creator recruitment activation stewardship and partnership measurement.
• Advise senior leadership on creator economy trends and strategic growth opportunities.

• Collaborate with creators and internal stakeholders to identify mission-driven storytelling opportunities across YouTube and creator-led platforms.
• Source and facilitate creator-led content initiatives that support awareness audience growth engagement and fundraising objectives.
• Partner with Content & Creative Marketing and Communications teams to develop creator integrations and co-created content opportunities.
• Support creator participation across major campaigns fundraising initiatives content projects and enterprise events.

• Partner closely with the YouTube Channel Growth & Strategy Lead to identify creator collaborations that support audience growth and mission awareness.
• Bring creator insights audience intelligence and partnership opportunities into YouTube planning efforts.
• Facilitate creator participation across ALSAC-owned YouTube properties and strategic content initiatives.
• Support opportunities that increase content distribution audience reach and engagement through creator relationships.

• Represent ALSAC and St. Jude with creators agency leaders platform representatives production companies and industry stakeholders.
• Collaborate with Strategic Partnerships and Marketing teams to develop creator-led opportunities that support enterprise priorities.
• Leverage creator networks and relationships to unlock new awareness fundraising and partnership opportunities.
• Establish measurement frameworks that evaluate both short-term performance and long-term relationship value.

• Communicate creator strategy performance opportunities and emerging trends to senior and executive leadership.
• Develop reporting frameworks that measure creator impact across awareness engagement fundraising and audience growth.
• Lead cross-functional teams in the execution of creator partnership initiatives.
• Manage budgets planning processes timelines and operational requirements associated with creator partnerships and strategic initiatives.

JOB REQUIREMENTS

• Requires a Bachelors Degree in Marketing Communications Business Entertainment Public Relations Digital Media Development or related field.
• 7 years of experience in creator partnerships influencer marketing talent relations entertainment marketing digital media strategic partnerships or related disciplines.
• Deep understanding of the creator economy YouTube creator ecosystems creator business models and talent management structures.
• Proven experience developing and managing strategic creator partnerships.
• Strong relationship-building negotiation communication and influencing skills.
• Demonstrated ability to work effectively with executive stakeholders and high-profile external partners.

Preferred requirements:

• Existing relationships within the YouTube creator ecosystem.
• Experience working directly with creator agencies managers talent representatives or production companies.
• Experience supporting creator-led fundraising social impact campaigns or mission-driven organizations.
• Experience building long-term creator ecosystems rather than campaign-based influencer programs.

Location: This position is Memphispreferred though we welcome strong candidates from other U.S. locations.

• Core Medical Coverage: (low cost low deductible Medical Dental and Vison Insurance plans)
• 401K Retirement Plan with 7% Employer Contribution
• Exceptional Paid Time Off
• Maternity / Paternity Leave
• Infertility Treatment Program
• Adoption Assistance
• Education Assistance
• Enterprise Learning and Development
• And more

ALSAC is an equal employment opportunity employer.

ALSAC does not discriminate against any individual with regard to race color religion sex national origin age sexual orientation gender identity transgender status disability veteran status genetic information or other protected status.

No Search Firms:

ALSAC does not accept unsolicited assistance from search firms for employment opportunities. All resumes submitted by search firms to any ALSAC employee or ALSAC representative via email the internet or in any form and/or method without being contacted and approved by our Employee Experience team and without a valid written search agreement in place will result in no fee being paid if a referred candidate is hired by ALSAC.