Sr. Account-Based Marketing Manager , NAMER Strategic Customer and Partner Marketing

Amazon Web Services is seeking a results-driven Account-Based Marketing (ABM) Manager to design and execute high-impact ABM programs for enterprise customers. This role combines strategic thinking with hands-on execution to drive measurable business outcomes through targeted marketing initiatives.

The Account-Based Marketing Manager will own the ABM strategy and end-to-end execution of territory ABM programs working backwards from customer needs to create data-driven multi-channel campaigns that accelerate pipeline and revenue growth. This role requires strategic marketing expertise strong project management skills analytical capabilities and the ability to influence cross-functional stakeholders.

We are looking for a marketer who is intellectually curious analytically grounded and creatively agile; someone who can navigate ambiguity challenge conventional approaches and build scalable solutions while maintaining the personalization required for strategic account outreach.


Key job responsibilities
* Develop account-based marketing strategies for priority enterprise customers translating business objectives customer insights account priorities and market dynamics into actionable 1:1 and 1:few marketing plans.
* Serve as a strategic marketing partner to Sales working closely with account teams and Sales leaders to understand customer priorities identify growth opportunities and determine where marketing can have the greatest impact.
* Build integrated customer engagement initiatives that connect account insights messaging content executive engagement digital marketing events and other channels into cohesive customer experiences.
* Bring creative agility to account challenges identifying new approaches and developing differentiated programs that engage key decision makers buying groups and influencers.
* Own programs from strategy through execution establishing objectives developing plans coordinating cross-functional resources managing budgets and timelines and ensuring high-quality delivery.
* Develop account-specific content and messaging that translates account insights business priorities and AWS capabilities into relevant narratives and assets that engage key decision makers and buying groups.
* Use data and customer intelligence to inform strategy leveraging engagement data buying signals account insights and market trends to identify opportunities and continuously optimize programs.
* Partner across AWS marketing organizations including Global CoE Industry Partner Digital Events and other teams to orchestrate AWS capabilities around strategic customer opportunities.
* Identify opportunities to collaborate with AWS partners where joint engagement can strengthen customer value propositions deepen relationships or accelerate strategic opportunities.
* Measure business impact establishing account-level objectives and evaluating engagement account progression opportunity acceleration pipeline influence revenue contribution and program ROI.
* Build for scale identifying successful approaches codifying best practices and creating repeatable frameworks that can be adopted across accounts and regions.
* Contribute to the evolution of ABM at AWS sharing insights experimentation and best practices with the broader global ABM community.

A day in the life
The Account-Based Marketing Manager role sits within the NAMER Strategic Customer and Partner Marketing organization and is responsible for accelerating adoption growth and revenue across our largest and and fastest growing enterprise customers. The ABM Marketer
will develop a deep understanding of the accounts within their portfolio and use those insights to develop and execute account-specific marketing strategies that advance account and business goals. This marketer will partner closely with Sales and Business Development teams to identify opportunities and lead the end to end execution of targeted marketing programs which may include integrated campaigns executive engagements events and other account-specific activations. The ABM Manager will measure performance optimize strategies based on results and provide regular reporting and insights to key stakeholders and business partners.


About the team
About AWS
Diverse Experiences
AWS values diverse experiences. Even if you do not meet all of the qualifications and skills listed in the job description we encourage candidates to apply. If your career is just starting hasnt followed a traditional path or includes alternative experiences dont let it stop you from applying.

Why AWS
Amazon Web Services (AWS) is the worlds most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating thats why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.

Inclusive Team Culture
Here at AWS its in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences inspire us to never stop embracing our uniqueness.

Mentorship & Career Growth
Were continuously raising our performance bar as we strive to become Earths Best Employer. Thats why youll find endless knowledge-sharing mentorship and other career-advancing resources here to help you develop into a better-rounded professional.

Work/Life Balance
We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home which is why we strive for flexibility as part of our working culture. When we feel supported in the workplace and at home theres nothing we cant achieve in the cloud.

- 8 years of professional non-internship marketing experience
- 8 years of B2B marketing experience including experience developing and executing integrated marketing strategies for enterpise customers or complex B2B audiences.
- Demonstrated ability to translate business objectives into marketing strategies and programs
- Experience building and executing cross-functional marketing initiatives from strategy and concept through execution measurement and optimization.
- Strong track record of partnering with Sales and cross-functional stakeholders to design programs and influence business outcomes.
- Experience using data and analytics to inform marketing strategy prioritize investments and measure performance
- Strong written and verbal communications skills with the ability to influence stakeholders and clearly articulate program plans recommendations and results.
- Bachelors degree in marketing or related field

- Experience marketing technology cloud SaaS or other complex B2B solutions.
- Account based marketing experience
- MBA

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.

Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees supervisors and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees supervisors and staff to ensure exceptional customer service; and follow all federal state and local laws and Company policies. Criminal history may have a direct adverse and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above as well as the abilities to adhere to company policies exercise sound judgment effectively manage stress and work safely and respectfully with others exhibit trustworthiness and professionalism and safeguard business operations and the Companys reputation. Pursuant to the Los Angeles County Fair Chance Ordinance we will consider for employment qualified applicants with arrest and conviction records.

Pursuant to the San Francisco Fair Chance Ordinance we will consider for employment qualified applicants with arrest and conviction records.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience qualifications and location. Amazon also offers comprehensive benefits including health insurance (medical dental vision prescription Basic Life & AD&D insurance and option for Supplemental life plans EAP Mental Health Support Medical Advice Line Flexible Spending Accounts Adoption and Surrogacy Reimbursement coverage) 401(k) matching paid time off and parental leave. Learn more about our benefits at CA San Francisco - 130000.00 - 185000.00 USD annually
USA NY New York - 130000.00 - 185000.00 USD annually
USA TX Austin - 118200.00 - 160000.00 USD annually
USA VA Arlington - 118200.00 - 160000.00 USD annually
USA WA Seattle - 118200.00 - 160000.00 USD annually