Service Advisor
Kansas City, MO - USA
Job Summary
The Service Advisor is responsible for managing the customer experience from vehicle check-in through delivery while maximizing service sales opportunities and ensuring effective communication between customers and technicians.
The Service Advisor serves as the primary customer contact translating vehicle needs into repair orders presenting recommendations obtaining approvals and ensuring customers receive professional timely and accurate service. This role directly impacts customer satisfaction revenue growth gross profit and customer retention.
Serve as the primary point of contact for customers.
Greet customers professionally and gather vehicle concerns.
Clearly explain recommended repairs maintenance and service options.
Provide timely updates throughout the repair process.
Resolve customer concerns and escalate issues when necessary.
Build long-term customer relationships and retention.
Create accurate repair orders and service documentation.
Schedule appointments and manage vehicle flow.
Coordinate with technicians regarding diagnostics and repair recommendations.
Ensure repair orders are updated and communicated effectively.
Monitor vehicle status and promised completion times.
Ensure completed work is accurately invoiced and delivered.
Present maintenance recommendations and repair solutions.
Obtain customer approvals for recommended services.
Identify opportunities to increase Average Repair Order (ARO).
Promote preventive maintenance programs.
Support tire alignment brake and maintenance sales initiatives.
Meet individual and location-level sales objectives.
Communicate effectively with technicians and management.
Ensure technicians receive complete and accurate repair information.
Coordinate parts availability.
Assist with workflow prioritization and scheduling.
Participate in routine production meetings.
Follow up with customers after service completion.
Encourage online reviews and customer referrals.
Promote fleet and repeat customer relationships.
Support local marketing and customer retention initiatives.
Maintain customer records and communication history.
Maintain accurate repair order documentation.
Process estimates approvals invoices and customer communications.
Ensure customer information is complete and accurate.
Assist with daily sales reporting and cash reconciliation processes.
Maintain professional communication through phone email and text platforms.
Average Repair Order (ARO) Achievement
Estimate Conversion Rate 75%
Labor Sales Goal Achievement
Parts Sales Goal Achievement
Maintenance Service Penetration 65%
Customer Satisfaction Score 95%
Google Review Requests Completed 90%
Customer Retention Rate 80%
Customer Complaints Resolved Within 24 Hours
Repeat Customer Growth
Repair Order Accuracy 98%
On-Time Vehicle Delivery 95%
Open Repair Orders Aged More Than 3 Days 5%
Appointment Utilization Achievement
Workflow Communication Compliance 95%
Documentation Accuracy 98%
Estimate Follow-Up Completion 90%
Customer Updates Completed as Required
Daily Reporting Accuracy: 100%
The Service Advisor has authority to:
Create and manage repair orders.
Present estimates and service recommendations.
Obtain customer approvals for authorized repairs.
Coordinate workflow with technicians and parts personnel.
Resolve routine customer concerns.
Escalate significant customer pricing or operational issues to the Store Manager.
Discounts goodwill adjustments and major customer disputes require management approval.
The Service Advisor must demonstrate:
Professionalism and customer focus.
Strong communication and sales skills.
Attention to detail and organizational discipline.
Positive teamwork and collaboration.
Accountability for customer satisfaction and sales performance.
Commitment to operational excellence and established company standards
Required Experience:
Unclear Seniority
About Company
Cogent Analytics is a business consulting firm, which provides powerful solutions to the American small business owner.