Senior Video Content Director Atlanta, GA

At Cortland we operate with a forward-thinking approach that challenges conventional norms and actively seeks insights beyond traditional industry boundaries. As a recognized leader in the multifamily sector our focus on performance innovation and disciplined execution continues to drive strong growth and market leadership. We are committed to building a best-in-class organization by empowering top talent with the resources autonomy and support needed to deliver results and advance their careers in a high-performance environment.

Role Overview

As the Senior Video Producer youll lead the vision strategy and execution of video content that informs inspires and engages both internal and external audiences. Youll serve as Cortlands primary video production expert driving creative storytelling overseeing end-to-end production and ensuring all content supports business objectives while elevating the brand experience.

Lead Video Strategy & Production

• Own the end-to-end production lifecycle for video projects including concept development scripting storyboarding filming editing post-production and distribution.
• Develop and execute a video content strategy that supports organizational priorities strengthens brand awareness and enhances audience engagement.
• Partner with executive leaders business stakeholders and communications teams to identify opportunities for impactful video storytelling.
• Lead video productions on-site and in studio environments directing talent conducting interviews and ensuring exceptional visual and audio quality.
• Manage multiple high-priority projects simultaneously balancing timelines resources budgets and stakeholder expectations.
• Ensure all video content aligns with Cortlands brand standards messaging visual identity and communication goals.

Drive Creative Storytelling

• Create compelling video concepts that bring company initiatives culture learning programs events and business updates to life.
• Translate complex topics into clear engaging and audience-focused visual narratives.
• Provide creative leadership throughout the production process from ideation through final delivery.
• Collaborate with design communications marketing and content teams to develop integrated multimedia campaigns.
• Stay current on industry trends production techniques emerging technologies and platform best practices to continually elevate content quality and performance.

Manage Production Operations

• Oversee production budgets equipment software and vendor relationships to maximize quality and efficiency.
• Build and maintain a scalable video asset library including footage templates graphics music and production resources.
• Establish production standards workflows and best practices that improve consistency efficiency and scalability.
• Manage content publishing and distribution across internal and external channels ensuring optimal audience reach and engagement.
• Evaluate video performance metrics and audience insights to inform future content strategies and investment decisions.

Lead Influence & Collaborate

• Provide leadership mentoring and creative direction to video editors contractors and other creative contributors.
• Serve as a trusted advisor to senior leaders and stakeholders consulting on video strategy and content effectiveness.
• Build strong cross-functional partnerships to proactively identify communication opportunities and business needs.
• Foster a culture of creativity innovation continuous learning and operational excellence within the creative process.
• Champion high production standards while cultivating efficient collaborative ways of working.

Qualifications

• 7 years of professional experience in video production multimedia communications content creation or a related field.
• Bachelors degree in Film Production Communications Marketing Digital Media or a related discipline.
• Proven success leading complex video projects from concept through final delivery.
• Strong portfolio demonstrating expertise in storytelling interviewing directing cinematography and post-production.
• Advanced proficiency in Adobe Creative Cloud including Premiere Pro After Effects Photoshop and Audition.
• Expertise operating professional camera lighting and audio equipment in a variety of production environments.
• Experience developing content strategies and translating business objectives into compelling visual communications.
• Strong project management organizational and prioritization skills in fast-paced environments.
• Exceptional communication presentation stakeholder management and consulting skills.
• Experience managing production budgets vendors freelance talent and agency partners.
• Experience analyzing video performance data and applying insights to improve content effectiveness preferred.
• Ability to lift and transport up to 50 lbs. of production equipment.

About Cortland

Founded in 2005 Cortland is an international vertically integrated multifamily real estate investment development and management firm with a resident-centric approach to living experiences. Recognized as one of the top 10 multifamily owners and operators in the US Cortland combines in-house design construction and operations to deliver value and innovation across its portfolio.

Join us as we reimagine apartment living and drive outsized returns through purpose performance and people.

Cortland is an equal opportunity employer and were proud to support and celebrate diversity in the workplace. We are committed to equal consideration for all qualified applicants regardless of race color religion gender sexual orientation gender identity or expression national origin age disability protected veteran status genetic information or any other characteristic protected by applicable law. If you have a disability and need an accommodation or assistance with the application process and/or using our website please email

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