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Senior Product Manager, Growth

Function Health

Job Location:

Austin, TX - USA

Monthly Salary: Not provided by the employer

Posted: 22 August 2026 (21 hours ago)

Application Deadline: 19 November 2026

Vacancies: 1 Vacancy

Job Summary

Company Overview

Earlier this year SuppCo was acquired by Function Health the membership platform that gives people a complete picture of their health through lab biomarker testing and clinician-backed insights. Its a natural fit: Function shows you whats happening inside your body and SuppCo helps you act on it with confidence. The full SuppCo team has joined Function for the long haul and together were building the most trusted health optimization experience anywherefor millions of members.

This is a rare moment as SuppCo and Function are launching a category-defining feature in late 2026 that will change how users use supplements forever. Youd be joining an experienced founder-led team with a track record of building and scaling category-defining products now backed by Functions reach data and membership base. The ambition is big the runway is real and the work matters.

Role Overview

SuppCo is seeking a growth-focused Senior Product Manager to join as our first product hire beyond the Head of Product. Youll own growth across all of SuppCo acquisition onboarding activation monetization and retention across the entire experience. The single biggest component of that mandate is a new (currently confidential) membership initiative: turning our large and growing user base into active repeat purchasers.

Reporting directly to our Head of Product youre a growth specialist with marketplace subscription or B2B2C experience who can rigorously test at speed and scale.

Youll own SuppCos growth funnels end to end including into and through our new membership experience from acquisition and onboarding to activation first purchase and repeat purchase while building and running an ambitious experimentation roadmap across all of them.

Additionally youll work with the Head of Product to create a coherent high-performing experience across Function Health and SuppCo building funnels between the two apps that convert and scale.

This is a unique opportunity to own the growth engine at a company with exceptional traction and a defensible data moat at a genuine inflection point.

Key Responsibilities

Own growth end to end: Own SuppCos full growth engine across the entire experience acquisition onboarding activation monetization and retention on both mobile and web. Define the growth strategy find the highest-leverage opportunities wherever they are and drive the metrics that matter.
Scale the new Membership experience: Own the funnel into and through our new membership experience from awareness and onboarding to first purchase and repeat engagement. Drive transactors purchase frequency and revenue per user. Partner closely with the Head of Product and business team.
Growth loops & cross-sell: Design and optimize activation and upsell loops across our products and partnerships including between the SuppCo and Function Health apps turning engaged users into repeat purchasers and building growth mechanics that compound over time.
Experimentation & optimization: Design and run rigorous A/B tests across key stages of the funnel from onboarding through purchase and retention. Continue a culture of experimentation and rapid iteration and establish or improve the practices that let a fast-moving AI-accelerated team ship and learn quickly without losing rigor.
Activation & onboarding: Own the new-user experience so that more users reach the aha of a trusted personalized stack and their first purchase faster.
Subscription & membership monetization: Help evolve and optimize our Pro membership conversion value communication retention and lifetime value as its role in the business evolves.
AI product development: Drive strategy and execution for AI-powered growth surfaces including SuppIQ (our supplement guidance chatbot) agentic buying experiences and new AI-driven frontdoors that improve personalization discovery and guidance throughout the purchase journey.
Data-driven decision making: Define KPIs and success metrics for growth initiatives build dashboards to track performance deeply analyze cohort and funnel behavior and translate insights into high-impact product opportunities.
User research & insights: Conduct qualitative and quantitative research to understand user motivation purchase friction and decision-making across the journey using insights to inform growth hypotheses and strategy.
Cross-functional leadership: Partner closely with Engineering Design Growth Marketing and Operations to ship high-quality work rapidly while maintaining strong alignment on priorities and tradeoffs.
Full product ownership: Beyond growth funnels take end-to-end ownership of strategic initiatives across SuppCos product as business priorities require.

Qualifications

5 years of product management experience at consumer technology companies with demonstrated expertise in growth.
Growth track record required: Proven success driving measurable improvements in acquisition activation conversion retention or monetization through product-led growth and systematic experimentation.
Marketplace B2B2C or sharing economy experience: Experience building or optimizing marketplace subscription commerce or transactional products especially the demand and conversion side: purchase funnels merchandising cross-sell and repeat-purchase mechanics.
Strong analytical foundation: Deep proficiency with analytics tools (Mixpanel Amplitude SQL etc.) and statistical methods to design experiments analyze behavior and measure impact.
AI fluency: Comfortable building AI-powered features and using AI tools to accelerate your own work; you see AI as a capability to leverage not a trend to chase. Experience with LLM-based products chatbots or agentic systems is a plus.
Experimentation mindset: Fluent with A/B testing frameworks and statistical significance; you default to testing and measuring everything and can build scalable experimentation practices.
Excellent product judgment: you identify the highest-leverage opportunities prioritize ruthlessly by expected impact and ship iteratively to learn fast.
Versatile generalist who can tackle diverse product challenges beyond growth when the business needs it.
Thrives in ambiguity: You make good decisions with incomplete information and stay effective through fast-moving organizational change.
Strong communication and influence skills to build alignment and rally cross-functional teams around shared goals.
Passion for health wellness and building products that genuinely improve peoples lives.

Nice to Haves

Experience driving growth across both mobile app and web with levers like ASO SEO push notifications lifecycle/CRM and web conversion optimization.
Experience with subscription or membership business models.
Background in health wellness nutrition diagnostics or the supplement industry.
Experience with cross-sell partner or two-sided ecosystem growth (e.g. growing across two products or brands).
Experience with personalization or recommendation systems.
Experience with social features community products or content discovery.
Previous experience in early-stage startups (seed to Series B).

Location

We are a remote-first organization that meets quarterly for team onsites in person. Our team is primarily based in the New York and Los Angeles areas and our onsites are mostly held in NYC though occasional travel may be expected. New York Tri-State area candidates are preferred but not required.

Why SuppCo

Be the first PM hire beyond the Head of Product with significant influence on product strategy and company direction.
Own growth across all of SuppCo with a major new membership initiative as the marquee mandate reaching a large and growing user base.
Direct line of sight to core business metrics and revenue with a rare chance to build growth loops from the ground up.
Work on a product that helps people live healthier lives with real measurable impact.
Join a small senior product-focused team at a genuine inflection point with significant room to grow as we scale.
Flexible remote work in a fast-moving results-oriented culture.

What We Offer

Competitive compensation including meaningful equity in a fast-growing company with a massive TAM.
Fully remote culture with quarterly in-person onsites.
Top-tier healthcare (medical dental vision).
Flexible PTO.

Why Youll Love Working With Us

We value our team at Function and offer a competitive salary and benefits package flexible working hours and a dynamic work environment where creativity and innovation are encouraged. If you are a highly motivated and experienced individual who is passionate about using technology to improve peoples lives we would love to hear from you.

At Function we celebrate diversity and are committed to building a diverse and inclusive workforce. As an equal opportunity employer we do not discriminate on the basis of race color gender identity ancestry religion age sexual orientation national origin disability marital status Veteran status or any other occupationally irrelevant criteria.

Join the Function Health team and become a part of our mission to build a healthier future for all. Discover more about us and how were changing the face of healthcare at Function Health.

Important Notice: Legitimate communication from the Function Health team will always come from an email address ending in @. Function Health will never request personal information such as banking details or payment during the hiring process. Please be cautious of communications or job offers that come from other email domains instant messaging platforms or unsolicited calls. If you ever have doubts about the legitimacy of a communication please reach out to us directly at

Required Experience:

Senior IC

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