Senior Marketing Technology Specialist

Serve the right message to the right client at the right time. Thats the promise driving Vanguards Financial Advisor Services (FAS) marketing team and were building the technology engine to deliver it. Weve stood up a modern Adobe stack were activating Adobe Journey Optimizer (AJO) as our next major investment and were looking for the person who will make that technology deliver real measurable capability.

This is a rare build-and-shape role. You wont inherit a mature locked-in program youll help define how FAS uses personalization experimentation and journey orchestration to grow the business. If youre a genuine power user who also loves guiding a team toward smarter ways of working this role was written for you.

What youll do

• Be our AJO expert. Serve as the go-to authority for Adobe Journey Optimizer (B2C) leading its onboarding configuration and maturation as our marquee new capability.

• Drive adoption and utilization. Turn powerful tools into everyday capability helping marketers use the stack confidently and get real value from the technology weve invested in.

• Connect the stack. Understand how the surrounding platforms Marketo Real-Time CDP Target tag management Web SDK and Customer Journey Analytics fit together and use that fluency to make AJO work well within the broader ecosystem.

• Identify FAS-specific use cases. Guide Enterprise technology partners on the features

• Guide operational processes. Shape the workflows standards and practices that make the stack run reliably and scale as we grow.

• Resolve problems and unblock the team. Troubleshoot configuration and execution issues and connect the dots across engineering data and marketing to keep work moving.

• Consult and advise. Partner with marketers and enterprise engineering teams to bring a clear point of view on how to get the most from our technology and where to invest next.

What youll bring

• Deep hands-on expertise in Adobe Journey Optimizer or closely adjacent Adobe Experience Platform journey/campaign tools with a clear fast path to AJO mastery.

• Working fluency across the broader Adobe stack you dont need to be the deepest expert in every tool but you understand how CDP Target Marketo tag management Web SDK and CJA connect and ideally you bring hands-on depth in more than one of them.

• Strong consulting instincts you listen well frame problems clearly and can influence without authority across technical and business partners.

• A track record of driving adoption and measurable outcomes not just standing up tools.

• A fast deep learner comfortable going deep enough on a platform to teach others.

• Excellent communication skills you make complex technology understandable and actionable.

Why youll want this role

Youll sit at the center of FASs digital transformation with the mandate and the investment to make a visible difference. Youll own a marquee new capability in AJO deepen your expertise across a best-in-class Adobe stack and see your work show up in how we reach and serve advisors and their clients.

Special Factors

Sponsorship

About Vanguard

At Vanguard we dont just have a missionwere on a mission.

To work for the long-term financial wellbeing of our clients. To lead through product and services that transform our clients lives. To learn and develop our skills as individuals and as a team. From Malvern to Melbourne our mission drives us forward and inspires us to be our best.

How We Work

Vanguard has implemented a hybrid working model for the majority of our crew members designed to capture the benefits of enhanced flexibility while enabling in-person learning collaboration and connection. We believe our mission-driven and highly collaborative culture is a critical enabler to support long-term client outcomes and enrich the employee experience.