Senior Marketing Manager, NA Campaign Marketing

• Own the annual tactical campaign strategy and integrated marketing roadmap for assigned executive communities and role-based portfolios.
• Develop data-driven marketing strategies/tactics that drive community growth executive engagement registrations participation and retention.
• Build audience-centric messaging and campaign frameworks tailored to the unique priorities of C-Level executives.
• Partner with Community Program and Content teams to align marketing programs with member acquisition engagement and growth priorities.
• Translate customer insights behavioral data market trends and campaign performance into strategic recommendations that influence campaign direction audience engagement and growth opportunities.
  

• Lead the development and execution of multi-channel marketing campaigns across email digital social content event promotion and emerging channels.
• Collaborate with Marketing Operations Analytics Content Design Digital Marketing and Community teams to ensure flawless execution.
• Proactively identify opportunities to improve campaign performance through segmentation testing personalization and optimization. Demonstrate initiative by challenging assumptions and driving continuous improvement.
• Analyze campaign results and make data-driven recommendations to improve engagement registrations net new leads and ROI.
  

• Serve as a player-coach within the Campaign Marketing team providing guidance mentorship and best practices to Campaign Marketing Managers while helping elevate marketing excellence across the team.
• Help establish and evolve scalable campaign frameworks workflows and operational processes.
• Foster a culture of innovation accountability collaboration and continuous improvement.
• Share knowledge and elevate marketing capabilities across the broader team.
  

• Serve as a strategic thought partner to the Director NA Campaign Marketing providing insights recommendations and informed perspectives that support business growth audience engagement and organizational priorities.
• Contribute to cross-portfolio and enterprise-level marketing initiatives that drive business growth across Gartner C-Level Communities.
• Support larger-scale campaigns that span multiple executive roles communities or regions where business priorities are required.
• Lead and influence cross-functional stakeholders across marketing content community analytics and operations teams to drive alignment remove obstacles and achieve shared business objectives.
• Develop and lead strategic workshops with content and community teams to foster a culture of excellence continuous improvement and consistent execution at scale.
  

• 6 years of experience in B2B campaign marketing integrated marketing demand generation growth marketing or related disciplines.
• Experience developing and executing audience-centric marketing strategies that drive measurable business outcomes.
• Demonstrated success marketing to executive or senior-level business audiences.
• Strong analytical mindset with the ability to translate data and customer insights into actionable marketing strategies.
• Experience managing complex multi-channel marketing campaigns from strategy through execution and optimization.
• Experience leveraging audience insights segmentation and customer journey strategies to drive measurable business outcomes.
• Exceptional stakeholder management and cross-functional collaboration skills.
• Strong project management capabilities with the ability to manage multiple initiatives simultaneously.
• Excellent communication presentation and storytelling skills.
• Bachelors degree or equivalent experience.
  

• Experience marketing to CIO CISO CFO CHRO CSCO CDAO or other executive audiences.
• Background in subscription-based businesses research organizations professional services membership organizations or executive communities.
• Experience working in a highly matrixed fast-paced organization.
• Familiarity with marketing automation CRM analytics and campaign performance measurement tools.
  

• A strategic marketer who starts with customer understanding and builds campaigns around audience needs.
• A self-starter who demonstrates initiative operates with a high degree of ownership and proactively identifies opportunities to improve outcomes.
• Curious analytical and driven by continuous improvement.
• Equally comfortable developing strategy and executing in the details.
• A collaborative leader who influences without authority and builds strong cross-functional relationships.
• A creative thinker who challenges the status quo and seeks new ways to engage executive audiences.
• Trusted by leaders and peers alike for sound judgment strategic thinking and the ability to influence without direct authority.
• Passionate about delivering measurable business impact through marketing.
• Someone who embodies a player-coach mentality and helps elevate those around them.
  

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Who are we

At Gartner Inc. (NYSE:IT) we guide the leaders who shape the world.

Our mission relies on expert analysis and bold ideas to deliver actionable objective business and technology insights helping enterprise leaders and their teams succeed with their mission-critical priorities.

Since our founding in 1979 weve grown to 20000 associates globally who support over 13000 client enterprises in 90 countries and territories. We do important interesting and substantive work that matters. Thats why we hire associates with the intellectual curiosity energy and drive to want to make a difference. The bar is unapologetically high. So is the impact you can have here.

What makes Gartner a great place to work

Our vast virtually untapped market potential offers limitless opportunities opportunities that may not even exist right now for you to grow professionally and flourish personally. How far you go is driven by your passion and performance.

We hire remarkable people who collaborate and win as a team. Together our singular unifying goal is to deliver results for our clients.

Our teams are inclusive and composed of individuals from different geographies cultures religions ethnicities races genders sexual orientations abilities and generations.

We invest in great leaders who bring out the best in you and the company enabling us to multiply our impact and results. This is why year after year we are recognized worldwide as a great place to work.

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At Gartner youll join a company at the very center of the AI revolution. Gartner has proactive objective guidance throughout clients AI journeys. We set the standard for how organizations leverage artificial intelligence to drive meaningful impact. Youll have access to unmatched resources expertise and technology and play a key role in helping Gartner and our clients innovate and grow as we leverage AI to transform business and technology landscapes.

Its an exciting time to be at Gartner with limitless opportunities to make a real impact grow your skills and build a lasting meaningful career in a field thats reshaping the way we operate. If youre passionate about AI and want to be part of a team thats guiding the leaders who shape the world Gartner is the place for you.

What do we offer

Gartner offers world-class benefits highly competitive compensation and disproportionate rewards for top performers.

In our hybrid work environment we provide the flexibility and support for you to thrive working virtually when its productive to do so and getting together with colleagues in a vibrant community that is purposeful engaging and inspiring.

Ready to grow your career with Gartner Join us.

Gartner believes in fair and equitable pay. A reasonable estimate of the base salary range for this role is 94000 USD - 134000 USD. Please note that actual salaries may vary within the range or be above or below the range based on factors including but not limited to education training experience professional achievement business need and addition to base salary employees will participate in either an annual bonus plan based on company and individual performance or a role-based uncapped sales incentive plan. Our talent acquisition team will provide the specific opportunity on our bonus or incentive programs to eligible candidates. We also offer market leading benefit programs including generous PTO a 401k match up to $7200 per year the opportunity to purchase company stock at a discount and more.

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Job Requisition ID:112160

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