Senior Marketing Manager Academics & Society
Sunnyvale, CA - USA
Job Summary
Primary Function of Position
The Senior Marketing Manager Academics will shape the future of da Vinci surgery by working directly with academic medical centers to drive formal endorsements standardized training and programmatic best practices. You will drive C-suite alignment curriculum adoption and help AMCs attain the academic tripartite mission leveraging clinical data peer-reviewed research and faculty advocacy to establish da Vinci & Ion as a proven standard of care.
Collaborating across Marketing Product Digital Customer Training and Key Accounts you will align academic and society strategies to drive training standardization faculty mentorship and sustainable procedural growth by:
- Shaping the future of surgical education through da Vinci curriculum integration resident training benchmarking publication of training protocols and scaling best in class training with key faculty.
- Establishing evidence-based training standards including scalable strategies for Force Feedback Case Insights Telepresence and Dual Console integration across top Academic Medical Centers.
- Strengthening academic chair and chief networks: building success stories and collaborations with Hospital Leaders Department Chairs Division Chiefs and Program Directors to accelerate multi-specialty adoption and research.
- Collaborating with Academic Key Customer Directors and internal teams (Clinical Product Digital Customer Training MSL) to scale best practices in faculty development resident support and benign procedural adoption.
- Collaborating with US Product Marketing teams to Expand cross-specialty adoption of da Vinci 5 SP and Ion by integrating the latest advancements into academic strategies.
Roles and Responsibilities
- Build and execute Academic Total Program Observations across several major Academic Medical Centers
- Develop and execute Academic IDN Summits across major healthcare networks that shape the future direction and growth of these key customers
- Develop and execute strategic academic engagement platformsincluding executive forums national user conferences and peer-to-peer educationthat influence institutional priorities accelerate technology adoption and create measurable opportunities for programmatic growth.
- Liaise with the Academic Key Accounts team to build and execute influencer marketing across healthcare systems.
- Elevate early practice alumni as thought leaders: Position early practice academic medical center alumni as da Vinci champions elevating them as key influencers and thought leaders.
- Develop academic faculty KOLs who can shape Program Director belief and effective programmatic adoption of da Vinci as part of academic tripartite mission.
- Empower the next generation of academic influencers by integrating thought leaders into local peer-to-peer events and key sessions at Intuitive 360 CONNECT and society symposia to drive belief and adoption of da Vinci.
- Develop scalable strategies and tactics for shepherding da Vinci trained residents and fellows into early practice roles where they can develop and scales their da Vinci and Ion practices including development of early practice mentorship events.
- Collaborate closely with our Market Activation and Outreach Team to help Academic Medical Centers develop and deploy messaging that elevates the impact of da Vinci surgery and Ion bronchoscopy across patients and providers.
- Amplify academic success stories by highlighting case studies from across the country on resident training best practices benign procedure integration and da Vinci 5 case studies in academia.
Qualifications :
Skill/Job Requirements
- Education: Bachelors degree in marketing Business Health Sciences or related field required; advanced degree (MBA MPH or related) preferred.
- Experience: 10 years of marketing partnership or program management experience in the healthcare or medical device industry with a focus on academic clinical or society engagement.
- Expertise: Demonstrated success in forging strategic partnerships with academic institutions and/or professional societies. Proven ability to drive curricular development and educational initiatives in a matrixed environment.
- Communication Skills: Excellent verbal and written communication skills with the ability to engage influence and inspire stakeholders ranging from senior society leaders to residents and fellows.
- Analytical Skills: Proficient in market and data analysis; ability to translate insights into targeted strategies that support organizational goals.
- Project Leadership: Strong record of managing multiple projects simultaneously prioritizing tasks and meeting deadlines.
- Travel: Willingness to travel for academic site visits trade shows society events and other business needs. 50% travel
Core Competencies
- Strategic Mindset: Visionary thinker who connects academic and society trends to long-term organizational objectives.
- Relationship Management: Skilled in establishing trust-based relationships with KOLs faculty society leadership and administrative teams.
- Collaboration & Influence: Able to unify cross-functional stakeholdersfrom Clinical Marketing to Digital Solutionsto deliver cohesive and effective programs.
- Innovation & Adaptability: Quick to pivot strategies based on emerging research feedback from academic and society partners and evolving market conditions.
- Passion for Healthcare Education: Deep commitment to advancing surgical education improving patient outcomes and shaping the future of da Vinci surgery.
Additional Information :
Due to the nature of our business and the role please note that Intuitive and/or your customer(s) may require that you show current proof of vaccination against certain diseases including COVID-19. Details can vary by role.
Intuitive is an Equal Opportunity Employer. We provide equal employment opportunities to all qualified applicants and employees and prohibit discrimination and harassment of any type without regard to race sex pregnancy sexual orientation gender identity national origin color age religion protected veteran or disability status genetic information or any other status protected under federal state or local applicable laws.
U.S. Export Controls Disclaimer: In accordance with the U.S. Export Administration Regulations (15 CFR 743.13(b)) some roles at Intuitive Surgical may be subject to U.S. export controls for prospective employeeswho are nationals from countries currently on embargo or sanctions status.
Certain information you provide as part of the application will be used for purposes of determining whether Intuitive Surgical will need to (i) obtain an export license from the U.S. Government on your behalf (note: the governments licensing process can take 3 to 6 months) or (ii) implement a Technology Control Plan (TCP) (note: typically adds 2 weeks to the hiring process).
For any Intuitive role subject to export controls final offers are contingent upon obtaining an approved export license and/or an executed TCP prior to the prospective employeesstart date which may or may not be flexible and within a timeframe that does not unreasonably impede the hiring need. If applicable candidates will be notified and instructed on any requirements for these purposes.
We will consider for employment qualified applicants with arrest and conviction records in accordance with fair chance laws.
This position may be filled at a different job level than listed here depending on
business need and/or on the selected candidates experience knowledge and skills.
Compensation will be based primarily on the job level at which the role is filled and the
candidates qualifications consistent with applicable law.
Accommodation & Accessibility Notice:
Intuitive is committed to providing reasonable accommodations to qualified individuals with disabilities. If you require assistance or an accommodation during any part of the application or interview process please contact People Services at
We provide market-competitive compensation packages inclusive of base pay incentives benefits and equity. It would not be typical for someone to be hired at the top end of range for the role as actual pay will be determined based on several factors including experience skills and qualifications. The target base compensation ranges are listed.
Remote Work :
Yes
Employment Type :
Full-time
About Company
At Intuitive, we are united behind our mission: we believe that minimally invasive care is life-enhancing care. Through ingenuity and intelligent technology, we expand the potential of physicians to heal without constraints. As pioneer and leading company in the field of robotic-assi ... View more