Senior Director, Membership & Market Development
Washington, DC - USA
Job Summary
The Senior Director Membership & Market Development is responsible for growing and retaining Health Evolutions Enterprise Membership and Partnership base. This individual owns a book of prospective and current Members identifying and cultivating relationships with CEOs and C-suite executives guiding them through the membership sales cycle and managing the renewal process to protect and grow recurring revenue. The role partners closely with the EVP Membership & Market Development and works cross-functionally with Marketing Member Experience and Curation teams to ensure a seamless prospect-to-Member journey. This role reports directly to the EVP Membership & Market Development and works alongside other members of the Membership team responsible for new sales renewals and Member engagement.
Key Responsibilities
- Own a pipeline of prospective Enterprise Members and Corporate/Strategic Partners across payer provider and life sciences organizations from first outreach through signed agreement.
- Manage the full sales cycle for new membership opportunities: outbound prospecting discovery calls benefit and pricing presentations proposal development and contract close.
- Lead the annual renewal process for an assigned portfolio of Members including tracking renewal timelines identifying at-risk accounts and building retention plans.
- Build and maintain relationships with CEOs C-suite executives and their offices serving as a trusted point of contact throughout the membership lifecycle.
- Identify upsell and expansion opportunities within existing Member accounts (e.g. additional Member seats Partnership upgrades).
- Maintain accurate and current pipeline account and forecast data in Salesforce.
- Collaborate with Marketing on outbound campaigns referral programs and lead follow-up to keep the top of funnel full.
- Partner with the Member Experience and Curation teams to ensure new Members are successfully onboarded and existing Members remain engaged ahead of renewal.
- Represent Health Evolution at the Summit Connect and select Forum Roundtables to deepen prospect and Member relationships in person.
- Contribute to pricing packaging and benefit strategy discussions based on market and prospect feedback.
- Mentor and provide guidance to junior members of the Membership team as the function grows
What Success Looks Like
- Consistent achievement of new membership sales targets and quarterly pipeline goals.
- Strong renewal rate across an assigned portfolio of Enterprise Members and Partners.
- Accurate up-to-date forecasting that gives leadership visibility into new and renewal revenue.
- Deep durable relationships with Member CEOs and their offices that translate into referrals and expansion.
Qualifications :
- 7 years of experience in a quota-carrying sales business development or membership/association management role ideally within health care health tech or a membership-based organization.
- Demonstrated success managing a full sales cycle and carrying a renewal or retention target including forecasting and pipeline management in a CRM (Salesforce preferred).
- Comfort and credibility engaging directly with CEOs and other C-suite executives and their offices.
- Strong understanding of or ability to quickly learn the payer provider and life sciences landscape.
- Excellent written and verbal communication skills including proposal writing and executive-level presentations.
- Highly organized and self-directed with the ability to manage a large varied account portfolio simultaneously.
- Bachelors degree or equivalent experience.
- Willingness to travel for Health Evolution convenings and Member meetings (estimated 1520%).
Additional Information :
Benefits
- Ability to work remotely
- Competitive compensation
- Competitive comprehensive health care coverage
- Flexible paid time off
- 401k w/company match
Health Evolution is an equal opportunity employer. All applicants will be considered for employment without attention to race color religion sex sexual orientation gender identity national origin veteran or disability status.
Remote Work :
Yes
Employment Type :
Full-time
About Company
Health Evolution empowers positive change in health care. We convene a curated community of influential chief executives and senior leaders from all sectors of the health care industry. We inspire leaders to embrace new ideas and lead bold change. We foster collaboration that makes ou ... View more