Senior Content Planner, Amazon Gaming, Luna
Job Location:
Job Location:
Seattle, WA - USA
Monthly Salary:
Not Disclosed
Monthly Salary:
Posted on:
Yesterday
Posted on:
Vacancies:
1 Vacancy
Vacancies:
Department:
Job Summary
As a Sr. Content Planning Manager you will play a critical role in shaping how Amazon translates its gaming content strategy into actionable investments across a global portfolio of games. This role will lead our content roadmap and programming for Amazon Gaming.
We are looking for a tastemaker with deep understanding of the gaming industry our target audience and managing subscription products to curate the Luna portfolio to delight Amazon customers. Using audience research data analysis publisher outreach and financial forecasting you will build and manage the Luna content roadmap to delight customers and drive business growth by curating games to fit Lunas content mission. You will partner closely with finance business development studio operations marketing and data teams - curating a pipeline of new games for Luna customers and executing the greenlighting process to launch them into service.
This role will require high collaboration and influencing skills partnering broadly across the organization at both a strategic operational and tactical level.
Key job responsibilities
- Source new titles and opportunities for Amazon Luna - prioritized based on their customer relevance alignment with strategy and impact to the business.
- Evaluate and manage intake of new opportunities (across 1P / 2P / 3P publishing) to uncover innovative games that can fuel Lunas platform growth.
- Build an optimal portfolio with a mix between genres game sizes audience tastes regional relevance and more ensure the Luna portfolio reflects the right content mix and priorities to achieve business objectives
- Analyze audience insights / research and performance data to shape content decisions and evaluate new additions and renewals. Prioritize content based on business impact ROI analysis and financial forecast models.
- Work directly with Amazon internal game studios to influence slate creation scheduling and associated IP franchises
- Manage monitor and share the launch calendar using available content inventory to balance launch timing catalog size / duration and stakeholder readiness. Collaborate with operations studios and business development stakeholders to maintain rhythm of business
- Analyze performance using success frameworks leveraging KPIs and ROI to assess portfolio performance. Share performance updates at regular rhythm of business updates and reviews
- Lead cross-functional teams (finance marketing studios business development) to execute subscription-focused initiatives such as negotiating licensing deals aligning content launches with marketing campaigns or expanding new products.
About the team
Amazon Luna is a cloud gaming service that makes it easy for anyone to play high-quality games on the devices they already ownincluding Fire TV and tablet devices smartphones tablets web browsers select smart televisions from LG and Samsung and more--with no need to purchase new gaming consoles or equipment. Luna brings more than 50 games to Prime members at no additional cost including GameNight an evolving collection of more than 25 approachable local multiplayer games designed to bring friends and family together in the living room. To play GameNight titles simply scan a QR code on your TV and your smartphone becomes your controller. With simple and responsive touchscreen inputs and support for multiple local players GameNight offers and easy and approachable way to play whether youre an experienced gamer of a casual fan.
- Experience using data and metrics to drive improvements
- Experience communicating results to senior leadership
- 6 years of business or financial analysis experience
- 3 years of hands-on experience managing content for gaming platforms gaming subscriptions or other consumer subscriptions that are content-based
- MBA
- Experience in Games Industry (supporting title Development Release or Live Ops) or experience leading and influencing your team or organization
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees supervisors and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees supervisors and staff to ensure exceptional customer service; and follow all federal state and local laws and Company policies. Criminal history may have a direct adverse and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above as well as the abilities to adhere to company policies exercise sound judgment effectively manage stress and work safely and respectfully with others exhibit trustworthiness and professionalism and safeguard business operations and the Companys reputation. Pursuant to the Los Angeles County Fair Chance Ordinance we will consider for employment qualified applicants with arrest and conviction records.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
We are looking for a tastemaker with deep understanding of the gaming industry our target audience and managing subscription products to curate the Luna portfolio to delight Amazon customers. Using audience research data analysis publisher outreach and financial forecasting you will build and manage the Luna content roadmap to delight customers and drive business growth by curating games to fit Lunas content mission. You will partner closely with finance business development studio operations marketing and data teams - curating a pipeline of new games for Luna customers and executing the greenlighting process to launch them into service.
This role will require high collaboration and influencing skills partnering broadly across the organization at both a strategic operational and tactical level.
Key job responsibilities
- Source new titles and opportunities for Amazon Luna - prioritized based on their customer relevance alignment with strategy and impact to the business.
- Evaluate and manage intake of new opportunities (across 1P / 2P / 3P publishing) to uncover innovative games that can fuel Lunas platform growth.
- Build an optimal portfolio with a mix between genres game sizes audience tastes regional relevance and more ensure the Luna portfolio reflects the right content mix and priorities to achieve business objectives
- Analyze audience insights / research and performance data to shape content decisions and evaluate new additions and renewals. Prioritize content based on business impact ROI analysis and financial forecast models.
- Work directly with Amazon internal game studios to influence slate creation scheduling and associated IP franchises
- Manage monitor and share the launch calendar using available content inventory to balance launch timing catalog size / duration and stakeholder readiness. Collaborate with operations studios and business development stakeholders to maintain rhythm of business
- Analyze performance using success frameworks leveraging KPIs and ROI to assess portfolio performance. Share performance updates at regular rhythm of business updates and reviews
- Lead cross-functional teams (finance marketing studios business development) to execute subscription-focused initiatives such as negotiating licensing deals aligning content launches with marketing campaigns or expanding new products.
About the team
Amazon Luna is a cloud gaming service that makes it easy for anyone to play high-quality games on the devices they already ownincluding Fire TV and tablet devices smartphones tablets web browsers select smart televisions from LG and Samsung and more--with no need to purchase new gaming consoles or equipment. Luna brings more than 50 games to Prime members at no additional cost including GameNight an evolving collection of more than 25 approachable local multiplayer games designed to bring friends and family together in the living room. To play GameNight titles simply scan a QR code on your TV and your smartphone becomes your controller. With simple and responsive touchscreen inputs and support for multiple local players GameNight offers and easy and approachable way to play whether youre an experienced gamer of a casual fan.
- Experience using data and metrics to drive improvements
- Experience communicating results to senior leadership
- 6 years of business or financial analysis experience
- 3 years of hands-on experience managing content for gaming platforms gaming subscriptions or other consumer subscriptions that are content-based
- MBA
- Experience in Games Industry (supporting title Development Release or Live Ops) or experience leading and influencing your team or organization
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees supervisors and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees supervisors and staff to ensure exceptional customer service; and follow all federal state and local laws and Company policies. Criminal history may have a direct adverse and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above as well as the abilities to adhere to company policies exercise sound judgment effectively manage stress and work safely and respectfully with others exhibit trustworthiness and professionalism and safeguard business operations and the Companys reputation. Pursuant to the Los Angeles County Fair Chance Ordinance we will consider for employment qualified applicants with arrest and conviction records.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience qualifications and location. Amazon also offers comprehensive benefits including health insurance (medical dental vision prescription Basic Life & AD&D insurance and option for Supplemental life plans EAP Mental Health Support Medical Advice Line Flexible Spending Accounts Adoption and Surrogacy Reimbursement coverage) 401(k) matching paid time off and parental leave. Learn more about our benefits at CA Culver City - 125400.00 - 169600.00 USD annually
USA OR Portland - 125400.00 - 169600.00 USD annually
USA WA Seattle - 125400.00 - 169600.00 USD annually
Required Experience:
Senior IC
About Company
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