Senior Analyst, Analytics
New York City, NY - USA
Job Summary
Zenith is one of Publicis Groupes largest media agencies spanning 95 markets globally with US offices in New York Burbank Chicago Atlanta and Detroit. For more than 30 years we have been at the forefront of media helping to evolve and reshape the industry. We are highly regarded as a true agency partner by many high-profile brands for our expertise across numerous categories and wide range of capabilities that are unparalleled in the industry. Clients hire us for our track record of excellence in strategic planning investment and measurement. We also have specialist offerings including content commerce multicultural and future-proofed data capabilities.
Overview:
We dont all look the same and we dont expect you to either. But successful members of the Analytics team at Zenith generally have a passion for emerging tech and media bring a data-driven approach to decision-making have a fresh perspective and share it in a positive way dont shy away from a challenge and are always hungry to learn more. We look for prior experience in media analytics especially digital media. We hope youre a numbers whiz and know how to bring data to life through a compelling story.
Role Objectives:
Managers form the foundation of the Analytics team. They pull and arrange data from a multitude of sources to feed business-improving insights then build thoughtful presentations and reports that bring the story home to our clients. They work closely with their Manager to learn the most efficient and effective ways of wrangling with data and develop skills to become full-fledged story tellers
- B.A. or B.S. preferably in Mathematics Statistics Computer Science Marketing/Advertising or related field
- 3 years of work experience in media or related field
- Agency experience highly preferred
- Experience using social platform reporting managers: Meta TikTok Pinterest
- Experience reporting on full-funnel (eCommerce) social campaigns is required
- Experience with Adobe Analytics or Google Analytics
- Familiarity with Tableau or Power BI is a plus
- Knowledge of Digital Media Marketing/Advertising industries highly preferred
- Experience working with Python R programming languages are preferred
- Experience working with relational databases SQL
- Strong communication skills
- Ability to speak and write professionally
- Ability and comfort with presenting work by phone or within small groups
- Proficiency in Microsoft Office software such as Word Excel and PowerPoint
- Ability to service clients partners and internal stakeholders by understanding needs translating those needs into creative solutions and delivering on those solutions with diligence and a sense of urgency
- Knowledge of digital media metrics (Impressions Clicks CTR CPM etc.).
- Advanced Excel skills (ability to work with macros advanced formulas pivot tables)
Our Publicis Groupe motto Viva La Différence means were better together and we believe that our differences make us stronger. It means we honor and celebrate all identities across all facets of intersectionality and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage dental vision disability 401K as well as parental and family care leave family forming assistance tuition reimbursement and flexible time off.
If you require accommodation or assistance with the application or onboarding process specifically please contact
All your information will be kept confidential according to EEO guidelines.
Veterans Encouraged to Apply.
Required Experience:
Senior IC
About Company
Publicis Media is one of the four solutions hubs of Publicis Groupe ([Euronext Paris FR0000130577, CAC 40], alongside Publicis Communications, Publicis.Sapient and Publicis Healthcare. Led by Steve King, CEO, Publicis Media is powered by its five global brands, Starcom, Zenith, Spark ... View more