Product Marketing Manager
Job Summary
Position Summary
This role is not eligible for immigration sponsorshipSamsung Electronics America Inc. (SEA) the U.S. Sales and Marketing subsidiary is a leader in mobile technologies consumer electronics home appliances enterprise solutions and networks systems. For more than four decades Samsung has driven innovation economic growth and workforce opportunity across the United Statesinvesting over $100 billion and employing more than 20000 people nationwide. By integrating our large portfolio of products services and AI technology were creating smarter sustainable and more connected experiences that empower people to live better. SEA is a wholly owned subsidiary of Samsung Electronics Co. Ltd.
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The Product Marketing Manager will play a pivotal role in driving the go-to-market strategy for products within the Digital Appliance organization. This role will focus on managing product positioning competitive analysis and customer-facing initiatives to ensure successful product launches and sustained market growth.
Position Objective
- Develop and execute integrated marketing strategies to align with business objectives and product goals.
- Conduct competitive analysis to identify market trends pricing strategies and product positioning.
- Collaborate with cross-functional teams to create marketing materials sales support tools and training resources.
- Manage forecasting and inventory planning to optimize product availability and sales performance.
- Build and maintain strong relationships with key national and regional accounts to drive customer engagement.
Skills and Qualifications
Minimum Qualifications:
- Bachelors Degree in Marketing Business Administration or a related field.
- 6 years of experience in product marketing or a related role.
- Strong analytical skills with experience in market research and competitive analysis.
- Proficiency in Microsoft Office Suite (Excel Word PowerPoint).
- Excellent communication and presentation skills.
Preferred Qualifications:
- MBA or advanced degree in Marketing or Business.
- Experience working with online and big-box retailers.
- Knowledge of digital marketing tools and platforms.
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Life @ Samsung - @ Samsung - full-time employees (salaried or hourly) have access to benefits including: Medical Dental Vision Life Insurance 401(k) Employee Purchase Program Tuition Assistance (after 12 months) Paid Time Off Student Loan Program (after 12 months) Wellness Incentives and many addition regular full-time employees (salaried or hourly) are eligible for MBO bonus compensation based on company division and individual performance.
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Reasonable Accommodations for Qualified Individuals with Disabilities During the Application Process
Samsung Electronics America is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application you have a disability and require a reasonable accommodation in order to participate in the application process please contact our Reasonable Accommodation Team ) or for assistance. This number is for accommodation requests only and is not intended for general employment inquiries.
Required Experience:
Manager