Product Marketing Manager Mobile
Boston, MA - USA
Job Summary
At Klaviyo we value the unique backgrounds experiences and perspectives each Klaviyo (we call ourselves Klaviyos) brings to our workplace each and every day. We believe everyone deserves a fair shot at success and appreciate the experiences each person brings beyond the traditional job requirements. If youre a close but not exact match with the description we hope youll still consider applying. Want to learn more about life at Klaviyo Visit see how we empower creators to own their own destiny.
About the Team and Role:
Were looking for a versatile Product Marketing Leada true Swiss Army knifeto join our K:Marketing PMM this role youll tackle SMS and Mobile Messaging a premier strategic growth engine for Klaviyo and a critical component of our flagship marketing automation platform. Mobile communicationspanning SMS MMS push notifications and emerging channelsis no longer an add-on; it is a foundational pillar of modern omnichannel commerce and a top priority driving revenue growth across our entire customer base.
Youll serve as the dedicated PMM partner for our Klaviyo SMS & Mobile product team understanding market opportunities deciphering the evolving mobile compliance landscape analyzing competitive dynamics and directly influencing our product roadmap. You will lead global product launches rallying cross-functional stakeholders to execute comprehensive go-to-market strategies that accelerate adoption expand global carrier coverage and establish mobile as an indispensable high-ROI channel for brands worldwide. Youll leverage the momentum of Klaviyos trusted platform while driving the zero-to-one messaging strategy for new mobile innovations mastering product-market fit and unlocking high-velocity revenue growth.
If you thrive in a fast-paced high-growth environment and want to show the world how real-time hyper-personalized mobile experiences power modern customer relationships this role is built for you!
How Youll Make a Difference:
- Strategic Positioning & Storytelling: Define the value proposition messaging hierarchy and positioning for Klaviyos SMS and Mobile product suite.
- GTM & Product Launches:Drive end-to-end go-to-market strategies across Sales Customer Success Enablement and Growth Marketing.
- Market & Competitive Intelligence:Track global mobile trends to position Klaviyo as the most trusted compliant and powerful mobile marketing solution on the market.
- Roadmap Evangelization & Influence:Partner closely with Product Management to champion customer needs surface market gaps and synthesize feedback.
- Adoption & Revenue Growth: Develop targeted campaigns ROI models and cross-sell playbooks to enable merchants to scale seamlessly.
- Sales Enablement & Deal Support: Build essential GTM assets (pitch decks one-pagers ROI calculators enablement trainings) as a mobile Subject Matter Expert (SME) with sales.
- Cross-Functional Leadership: Perform other related duties as assigned to support the overall objectives of the K:Marketing PMM organization and the mobile business unit.
Who You Are:
- 2 years of experience in B2B SaaS product marketing roles
- Marketing tech experience and or e-commerce is a huge plus
- Know what great work looks like bringing in new product intro frameworks and playbooks for our team while knowing when to create our own playbook to move fast
- Have examples of great positioning and messaging that cut through the noise and differentiated your product or service
- Love and thrive in a fast-paced dynamic environment
Required Experience:
Manager
About Company
Klaviyo unifies AI-powered email marketing and SMS to drive growth, retention, and measurable results. Build personalized, omnichannel experiences across WhatsApp, ecommerce, and more with K:AI Agents.