Product Marketing Manager

Were looking for a Product Marketing Manager to define how we compete and win in the market. You will translate product capabilities customer insight and market dynamics into clear positioning messaging and go-to-market execution.

This role sits within the Pipeline Business Line and focuses on the Integrity and Risk product portfolio. You will report directly to the Head of the Pipeline Business Line operating at the center of commercial decision-making.

As the commercial bridge across Product Sales Customer Success and Marketing Communications you will ensure alignment on where we play how we win and how we deliver value to customers.

You will also lead the market insight engine ensuring decisions are grounded in real customer competitive and market evidence with clear ownership for defining market direction and commercial positioning.

Open to all DNV USA offices.

What Youll Do

Market Strategy & Insight

• Define target markets segments and ideal customer profiles
• Build and maintain a strong understanding of customer needs market trends and competitors
• Identify new growth opportunities and translate insights into clear priorities

Positioning & Messaging

• Own value propositions positioning and messaging across products
• Ensure consistency across all commercial teams
• Continuously refine messaging based on customer and market feedback

Go-to-Market Execution

• Define how we compete and win in the market
• Lead and orchestrate product launches and market expansion strategies
• Align go-to-market plans to drive measurable improvements in pipeline and win rates

Sales Enablement

• Develop playbooks customer presentations and competitive tools
• Drive adoption and readiness across sales teams
• Partner with Sales to improve targeting and win effectiveness

Insight & Feedback Loop

• Lead customer research win/loss analysis and competitive intelligence
• Translate insights into improvements in positioning go-to-market strategy and product direction
• Establish a strong feedback loop between Sales and Product

Customer & Market Engagement

• Engage directly with customers and industry stakeholders to validate positioning and uncover buying drivers
• Test commercial assumptions product/market fit and identify unmet needs
• Maintain an active external presence to ensure strategies reflect real-world conditions

Cross-Functional Leadership

• Align Product Sales Marketing Communications and Customer Success on market strategy and messaging
• Ensure teams operate from a shared understanding of the customer and market

Generous paid time off (vacation sick days company holidays personal days)
Multiple Medical and Dental benefit plans to choose from Vision benefits
Spending accounts FSA Dependent Care Commuter Benefits company-seeded HSA
Employer-paid therapist-led virtual care services through Talkspace
401(k) with company match
Company provided life insurance short-term and long-term disability benefits
Education reimbursement program
Flexible work schedule with hybrid opportunities
Charitable Matched Giving and Volunteer Rewards through our Impact Program
Volunteer time off (VTO) paid by the company
Career advancement opportunities

**Benefits vary based on position tenure location and employee election**

DNV is a proud equal-opportunity employer committed to building an inclusive and diverse workforce. All employment is decided on the basis of qualifications merit or business need without regard to race color religion age sex sexual orientation gender identity national origin disability or protected veteran status.

DNV is committed to ensuring equal employment opportunity including providing reasonable accommodations to individuals with applicants with a physical or mental disability who require reasonable accommodation for any part of the application or hiring process may contact the North America Recruitment Department (). Information received relating to accommodation will be addressed confidentially.

For more information
is required

• 6 years in Product Marketing Strategic Marketing or related B2B roles
• Bachelors degree in Marketing Business Communications Engineering or a related field required Masters degree a plus
• Experience with technical industrial SaaS or energy products preferred
• Proven track record in go-to-market strategy and commercial impact
• Strong cross-functional collaboration with Product Sales and Marketing
• Experience translating market insights into actionable strategy
• Strong written and verbal English communication skills
• We conduct pre-employment drug and background screening

*Immigration-related employment benefits for example visa sponsorship are not available for this position*

What Strong Candidates Demonstrate

• Clear market thinking and customer empathy
• Ability to turn insight into action and measurable results
• Influence without authority across teams
• Strong communication and storytelling skills
• Balance of strategic thinking and hands-on execution

Success in This Role

You will be successful if you:

• Improve win rates in priority segments
• Strengthen pipeline quality through better targeting and positioning
• Establish clear consistent commercial narratives
• Enable teams to compete more effectively in the market