Product Designer, Growth Pricing & Revenue Systems

About Gusto

At Gusto were on a mission to grow the small business economy. We handle the hard stuff payroll health insurance 401(k)s and HR so owners can focus on their craft and their customers. With teams in Denver San Francisco and New York we support more than 500000 small businesses nationwide and are building a workplace that reflects the people we serve.

All full-time employees receive competitive base pay benefits and equity (RSUs) because everyone who helps build Gusto should share in its success. Offer amounts are determined by role level and location. Learn more about our Total Rewards philosophy.

AI is a fundamental part of how work gets done at Gusto. We expect all team members to actively engage with AI tools relevant to their role and grow their fluency as the technology evolves. AI experience requirements vary by role and will be assessed during the interview process.

Design at Gusto is made up of over 80 creative collaborative people who care deeply about our mission to empower small businesses and their employees. Were a cross-functional group that is always looking for opportunities to build understanding and empathy for the people who use Gusto. We dont care much about swim lanes and though we care deeply about quality and craft we are never precious about it. We work closely with cross-functional partners in Product Engineering Data and Marketing to design build and ship experiences that make a real difference.

We are building an AI-native design organization and we mean that seriously. Were looking for designers who are already working this way: using AI to prototype ideas quickly shorten customer feedback loops and ship quality UX directly to customers.

Gustos Growth team owns the full customer funnel from a small businesss first visit to through onboarding and into ongoing expansion. Two of the most complex cross-cutting systems inside that funnel are how we price and package our products and how we orchestrate the messages customers get across email sales and in-product surfaces. Neither has ever had dedicated systems-level design support until now.

This role is leveled at the equivalent to a Staff-level. As Product Designer in this scope youll own the design system for how promotions tiers and SKUs are presented consistently across the funnel including a unified checkout experience and drive the next wave of iteration following our fall pricing & packaging refresh. Alongside that youll partner closely with our Revenue Systems team to define the target-state UX vision for customer-centric orchestration: establishing how a customer experiences one coordinated set of communications across email sales and in-product/AI surfaces rather than a patchwork of independent touchpoints and drawing the line between what belongs at the platform level versus the channel level. Youll round this out with lighter-touch ongoing design support for Invoicing & Billing as needs arise including near-term work like multi-entity billing.

This is a systems-thinking role with direct impact on revenue generation. Youll need to be as comfortable zooming out to define a multi-team experience architecture as you are zooming in to get the details of a specific surface right and youll need a strong customer experience and business sensibility to match.

Gustos Growth team is dedicated to helping customers discover adopt and expand into the Gusto ecosystem in meaningful ways. Youll be joining a collaborative cross-functional team of designers engineers PMs data scientists and key business partners who care deeply about customer experience and who operate at the intersection of product-led growth marketing and this role youll work closely with partners across Growth & Commerce Revenue Systems Sales Marketing and BizTech while serving as the lead designer across several interrelated surfaces and systems.

• Design dynamic pricing and packaging displays that span the funnelfrom acquisition through activation and billing to ensure that buyers will quickly and confidently purchase Gusto products.
• Design across Gustos invoicing and billing surfaces building on the recently rebuilt IBEX platform
• Build and improve internal tools such as the Promo Engine and Product Catalog and improve existing workflows in Gustos internal platforms to enable self-service and better outcomes for internal teams across Growth Marketing Accounting Sales and Expansion Sales.
• Partner with Revenue Systems to define the target-state UX vision for multi-channel messaging orchestrationestablishing systems cohesion across email sales and in-product/AI surfaces and standardizing how AI-driven messaging is structured sequenced and represented to customers.
• Draw the line between what belongs at the platform level versus the channel level (e.g. AI Email Rec Center Gus) so each surface stops solving the same problems separately.
• Drive holistic service design connecting the dots between how internal teams support customer decisions and how customers experience pricing billing and messaging throughout their journey.
• Collaborate deeply with cross-functional partners to align on strategy lead workshops and co-create end-to-end solutions across multiple surfaces.
• Create scalable consistent patterns by working with and contributing to Gustos design system to ensure alignment across internal and external experiences.
• Use a mix of data and qualitative insights to validate decisions inform tradeoffs and refine designs over time through iteration.

• 8 years of product design experience with a strong portfolio of systems-level design internal tooling and customer-facing product surfaces.
• Experience working on complex data-rich productsparticularly in B2B SaaS environments with interconnected product offerings.
• Demonstrated success in designing for both internal users and external customers and the ability to balance their competing needs.
• Fluency in UX best practices UI design interaction design and accessibility standards.
• Strong service design capabilities and a proven ability to map and simplify complex systems across touchpoints and orgs.
• Experience designing for multi-channel systems cohesionunifying messaging sequencing and experience across email sales and in-product/AI surfacesand a point of view on standardizing AI-driven messaging at scale.
• Excellent collaboration and communication skills with the ability to lead through influence and align cross-functional teams.
• Comfort leading ambiguous 0-to-1 work and building long-term vision while executing toward near-term milestones.
• Experience using tools like Figma Amplitude and FullStoryand in leveraging mixed-methods research to inform design.
• Passion for empowering internal teams and improving the quality of internal systems through intuitive scalable design.

Our cash compensation range for this role is $147000/yr to $183000/yr in Denver and $177000/yr to $222000/yr in San Francisco and New York. Final offer amounts are determined by multiple factors including candidate experience and expertise and may vary from the amounts listed above.

Gusto has physical office spaces in Denver San Francisco and New York City. Employees who are based in those locations will be expected to work from the office on designated days approximately 2-3 days per week (or more depending on role). The same office expectations apply to all Symmetry roles Gustos subsidiary whose physical office is in Scottsdale.

Note: The San Francisco office expectations encompass both the San Francisco and San Jose metro areas.

When approved to work from a location other than a Gusto office a secure reliable and consistent internet connection is required. This includes non-office days for hybrid employees.

Our customers come from all walks of life and so do we. We hire great people from a wide variety of backgrounds not just because its the right thing to do but because it makes our company stronger. If you share our values and our enthusiasm for small businesses you will find a home at Gusto.

Gusto is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race color religion national origin age sex (including pregnancy childbirth or related medical conditions) marital status ancestry physical or mental disability genetic information veteran status gender identity or expression sexual orientation or other applicable legally protected characteristic. Gusto considers qualified applicants with criminal histories consistent with applicable federal state and local law. Gusto is also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. We want to see our candidates perform to the best of their ability. If you require a medical or religious accommodation at any time throughout your candidate journey please fill out this form and a member of our team will get in touch with you.

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