Principal Product Designer, SalesCRM

Team & Role

This role is part of our Product Design team that uses their superpower of empathizing understanding and applying our users and customers needs with the mission to created product experiences they love. Our designers come from a varied set of skills and background - design systems visual interaction content and product design. At ServiceNow design has a very intentional seat at the table so our team collaborates closely with both engineering and product management from the get-go.

Were reimagining CRM from the ground up and AI Native. With our acquisition of founded by Christopher Shutts who co-founded the original CPQ company Big Machines and sold it to Oracle for $400M  weve brought in the deepest domain expertise in the space. This is the third generation of CPQ and the first built natively on an AI platform. 

The opportunity is real: the system built for sales was never built to help people sell. Were changing that across the full commercial lifecycle from opportunity management and quoting through fulfillment renewal and expansion on a single platform. 

Were looking for a Principal Designer to help lead that work in the Americas. This is an IC role with real influence no direct reports but a clear mandate to shape strategy raise the quality bar and move the work forward. 

What you get to do in this role:

• Shape design strategy for Sales CRM alongside product and engineering leadership from AI-native quoting flows to conversational selling experiences 
• Own end-to-end design for complex product areas including CPQ working through the full depth of configuration pricing logic and deal workflows 
• Design with and for AI: conversational interfaces agentic experiences LLM-integrated workflows as the primary interaction model not an add-on 
• Hold a high visual bar that trends toward consumer quality in an enterprise context 
• Work fluidly across Figma and code prototyping in front-end exploring AI behavior through scripting reviewing implementation with engineering 
• Bring a business mindset to design decisions you care about outcomes as much as craft 
• Communicate design decisions with clarity and confidence in rooms with senior executives and cross-functional leaders 
• Be a designer people want to think alongside collaborative direct generous with craft 

Qualifications :

Preferred Qualifications:

• Experience in leveraging or critically thinking about how to integrate AI into work processes decision-making or problem-solving. This may include using AI-powered tools automating workflows analyzing AI-driven insights or exploring AIs potential impact on the function or industry.
• A seasoned design career typically 12 years with meaningful depth on complex data-rich enterprise products 
• Hands-on experience designing AI-native or conversational interfaces you know how to design with LLMs not around them 
• Fluency in CPQ CRM or sales workflows Salesforce Logik Apttus Oracle CPQ or similar a strong plus 
• Comfortable with code: React prototyping prompt engineering front-end collaboration with engineering 
• Strong Figma craft  component systems auto-layout design tokens 
• Visual sensibility that pushes toward consumer quality you notice the details that make enterprise feel human 
• Able to hold your own with executives and senior leadership while being easy to work with 
• Strategic instincts you have a point of view on where this space is going and can articulate it clearly 
• Low ego high craft you lead through influence and quality of thinking 

Basic Qualifications

• Experience participating in the complete product development lifecycle of web and/or software applications.
• Experience in user experience design or industry experience (corporate software web or agency)

For positions in this location we offer a base pay of $221200 - $387100 plus equity (when applicable) variable/incentive compensation and benefits. Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. Please note that the base pay shown is a guideline and individual total compensation will vary based on factors such as qualifications skill level competencies and work location. We also offer health plans including flexible spending accounts a 401(k) Plan with company match ESPP matching donations a flexible time away plan and family leave programs. Compensation is based on the geographic location in which the role is located and is subject to change based on work location.

Additional Information :

Work Personas

We approach our distributed world of work with flexibility and trust. Work personas (flexible remote or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work and their assigned work location. Learn more here. To determine eligibility for a work persona ServiceNow may confirm the distance between your primary residence and the closest ServiceNow office using a third-party service.

Equal Opportunity Employer

ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation national origin age disability gender identity  veteran status or any other category protected by addition all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements. 

Accommodations

We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process or are unable to use this online application and need an alternative method to apply please contact for assistance. 

Export Control Regulations

For positions requiring access to controlled technology subject to export control regulations including the U.S. Export Administration Regulations (EAR) ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities. 

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Remote Work :

No

Employment Type :

Full-time