Ownership Experience Strategy Manager Ford Racing
Allen Park, MI - USA
Job Summary
We made history and now we work to transform the future for our customers our communities and our families. Youll see your work on the road every day helping people move freely and pursue their dreams. At Ford you can build more than vehicles. Come build what matters.
Racing is where our story began.
In 1901 Henry Ford climbed into a car he built himselfSweepstakesand beat Americas most famous driver. He wasnt a racer but he had to win. He did. Ford Motor Company was born from that victory.
That fighting spirit lives on in Ford Racing today. Were the engineers strategists and competitors who bring Fords track-tested edge into every vehicle we build. Every track every stage every proving groundthats where we prove ourselves.
The result: one of the worlds most iconic brands legendary nameplates and a team unmatched in the industry.
Our mantra: Race to win engineer to lead.
If youre a competitor innovator or performance obsessive Ford Racing is where you belong. Help us write the next chapter.
In this position...
The Ford Racing Ownership Experience Strategy Manager leads the strategic design of owner experiences for critical Ford Racing products. The role translates Ford Racings product and go-to-market priorities into meaningful experiences that strengthen customer connection support business objectives and build lasting engagement with owners and prospective customers.
Working across Ford Racing and the broader Ford Experiences ecosystem this manager will shape new experiences support strategic development of critical go-to-market projects connect key pillars of Ford Racing go-to-market and help develop new driving experiences. Success requires customer empathy strategic thinking comfort with ambiguity and the ability to influence across teams to move concepts from strategy toward implementation.
Responsibilities
What youll do...
Lead the development of compelling customer-centered ownership experiences for critical Ford Racing products. Partner across the organization to ensure experience strategy supports Ford Racing priorities connects with the broader Ford Experiences ecosystem and is carried through into coordinated go-to-market plans and scalable experiences.
Owner Experience Strategy: Lead the strategic design of the owner experience for critical Ford Racing products aligning experience direction with customer needs and Ford Racing priorities.
Experience Design & Validation: Design research and test new experiences with owners and prospective customers to evaluate customer desirability and alignment with strategic goals.
Ownership Journey Development: Refine and validate the experience across the ownership journey to strengthen customer connection and deliver customer and business value.
Go-to-Market Strategy Support: Support the strategic development of critical projects within Ford Racing go-to-market helping ensure that customer experience considerations are incorporated into planning and execution.
Go-to-Market Connection: Strengthen connection points between the key pillars of Ford Racing go-to-market partnering across teams to support a more integrated and consistent customer experience.
Ford Experiences Ecosystem: Support the development of new driving experiences within the Ford Experiences ecosystem connecting Ford Racing products and customer interests with relevant experience opportunities.
Cross-Functional Collaboration: Collaborate across Ford Racing and the broader Ford organization to align experience strategy and execution build stakeholder support and enable effective implementation.
Measures of Success: Use customer insights and relevant data to help define measures of success and assess the customer financial and operational impact of assigned initiatives.
We are seeking a customer-focused strategic thinker who can bring together diverse perspectives and translate customer needs into meaningful experiences. The successful candidate will be comfortable working through ambiguity influencing without relying solely on formal authority and collaborating across functions to advance Ford Racing priorities.
Experience & Ability
Experience developing and advancing strategies through multiple phases using human-centered design principles from early concept through implementation.
Ability to design research test and refine customer experiences using customer insights and data.
Ability to lead through influence and collaborate across teams and the broader enterprise.
Skill in simplifying complex issues developing a compelling point of view and using a data-informed case to drive action.
Experience developing measures of success to track customer financial and operational performance.
Strong communication skills including the ability to present ideas clearly and effectively to senior leaders and key stakeholders.
Ability to communicate and collaborate across brands regions and organizational levels.
Recent Marketing Sales Field and/or Field Operations experience is highly encouraged.
Leadership Behaviors
Collaborative: Builds strong partnerships and brings diverse perspectives together.
Brave and Proactive: Takes initiative raises opportunities and helps move ideas forward.
Influential: Gains alignment and advances work across teams.
Creative and Curious: Explores new ways to strengthen the customer experience.
Strategic and Analytical: Connects customer insights business priorities and data to inform decisions.
Empathetic and Self-Aware: Seeks to understand customers and colleagues and adapts effectively to feedback and changing circumstances.
Qualifications
Youll have...
Bachelors Degree in Business Administration Marketing or a related field.
5-10 years of relevant experience in strategy brand marketing or a similar role.
Strong understanding of human centered design competitive analysis and marketing campaign development
Excellent presentation written and verbal communication skills with experience presenting to senior leadership
Proven ability to work cross-functionally with product communications and brand teams
Excellent project management experience
Even better you may have...
Experience in the automotive or motorsports industry.
Strong problem-solving skills and ability to handle complex tasks.
Excellent communication and relationship skills putting the customer first.
Ability to work in a fast-paced environment with evolving products.
Strong work ethic and ability to adapt to requested schedules as needed.
Passion for delivering high-quality customer experiences.
You may not check every box or your experience may look a little different from what weve outlined but if you think you can bring value to Ford Motor Company we encourage you to apply!
As an established global company we offer the benefit of choice. You can choose what your Ford future will look like: will your story span the globe or keep you close to home Will your career be a deep dive into what you love or a series of new teams and new skills Will you be a leader a changemaker a technical expert a culture builderor all of the above No matter what you choose we offer a work life that works for you including:
Immediate medical dental vision and prescription drug coverage
Flexible family care days paid parental leave new parent ramp-up programs subsidized back-up child care and more
Family building benefits including adoption and surrogacy expense reimbursement fertility treatments and more
Vehicle discount program for employees and family members and management leases
Tuition assistance
Established and active employee resource groups
Paid time off for individual and team community service
A generous schedule of paid holidays including the week between Christmas and New Years Day
Paid time off and the option to purchase additional vacation time.
This position is leadership level 6 and ranges from $115500-$218100.
Final determination of salary grade will be based on candidates skills and experience and base salary will be set within the applicable range according to job scope responsibility and competitive market value.
Internal applicants: moving into this role may result in an adjustment to your current compensation based on the posted pay range for this role taking into consideration your qualifications and other relevant factors.
For more information on salary and benefits click here: sponsorship is not available for this position.
Candidates for positions with Ford Motor Company must be legally authorized to work in the United States. Verification of employment eligibility will be required at the time of hire.
We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race religion color age sex national origin sexual orientation gender identity disability status or protected veteran the United States if you need a reasonable accommodation for the online application process due to a disability please call 1-.
This position is hybrid with a requirement to be onsite four or more days per week. #LI-Hybrid #FR1 #LI-JB5
Required Experience:
Manager
About Company
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