Media Planning & Strategy Lead

The Opportunity:
Join a team dedicated to advancing national security through innovative irregular warfare and operations expertise. CACI is looking for individuals to join a program that delivers mission-critical advisory training and operational support services that help mission partners stay ahead of rapidly evolving global threats. Working across geographic and functional combatant commands these professionals play a vital role in developing integrating and sustaining mission-ready task forces that enhance joint force effectiveness and operational success.

This is an opportunity to contribute to high-impact missions collaborate with experienced professionals and support strategic operations that strengthen our nations defense capabilities around the world. Candidates who thrive in dynamic environments embrace complex challenges and are committed to mission excellence will find meaningful opportunities for growth and impact within CACI and on this team.

Responsibilities:

• Lead the development and execution of media planning and communication strategies that support PSYOP OIE and influence objectives.

• Develop integrated media strategies that align operational objectives target audience analysis communication channels and desired behavioral outcomes.

• Conduct audience media and information environment assessments to identify opportunities vulnerabilities and effective engagement approaches.

• Identify evaluate and recommend traditional digital social media broadcast print and emerging platforms to maximize audience reach and influence.

• Coordinate with content creative cultural distribution and operational planning teams to synchronize media activities across campaigns and operations.

• Develop media engagement plans channel strategies dissemination approaches and audience targeting recommendations.

• Assess media consumption habits information pathways and audience preferences to optimize message placement and effectiveness.

• Monitor media performance audience engagement and campaign analytics to inform adjustments and improve operational outcomes.

• Identify key media outlets influencers networks of influence and communication ecosystems relevant to target audiences and operational objectives.

• Provide strategic media recommendations to leadership planners and stakeholders to enhance influence reach and operational effectiveness.

Qualifications:

• Bachelors degree in Communications Strategic Communications Marketing Journalism Public Relations Digital Media or a related field.

• Minimum of 5 years of experience supporting media planning communication strategy influence operations strategic communications PSYOP OIE or related disciplines.

• Demonstrated experience developing and executing multi-channel media strategies supporting operational communication or influence objectives.

• Experience conducting audience analysis media assessments and information environment analysis to support campaign planning and execution.

• Ability to integrate media strategy with operational planning communication objectives and influence activities.

Desired Qualifications

• Masters degree in Strategic Communications Marketing International Relations Information Operations or a related field.

• Experience supporting Special Operations Forces (SOF) Geographic Combatant Commands (GCCs) Joint Task Forces or other Department of Defense organizations.

• Active TS/SCI security clearance and demonstrated experience operating within complex multi-domain information environments.

What You Can Expect:

A culture of integrity.

At CACI we place character and innovation at the center of everything we do. As a valued team member youll be part of a high-performing group dedicated to our customers missions and driven by a higher purpose to ensure the safety of our nation.

An environment of trust.

CACI values the unique contributions that every employee brings to our company and our customers - every day. Youll have the autonomy to take the time you need through a unique flexible time off benefit and have access to robust learning resources to make your ambitions a reality.

A focus on continuous growth.

Together we will advance our nations most critical missions build on our lengthy track record of business success and find opportunities to break new ground in your career and in our legacy.

Pay Range:

There are a host of factors that can influence final salary including but not limited to geographic location Federal Government contract labor categories and contract wage rates relevant prior work experience specific skills and competencies education and certifications. Our employees value the flexibility at CACI that allows them to balance quality work and their personal lives. We offer competitive compensation benefits and learning and development opportunities. Our broad and competitive mix of benefits options is designed to support and protect employees and their families. At CACI you will receive comprehensive benefits such as; healthcare wellness financial retirement family support continuing education and time off benefits.

The proposed salary range for this position is: