Marketing Specialist

Company Summary

We are a company full of passionate people who push boundaries and share a deep appreciation for the power of inspired living. We are driven to inspire to create better lives for our customers our communities and our employees. We build placeshomes and communitieswhere people can live their lives to their fullest. Onyx and East is developing and building in Indianapolis Cincinnati Columbus (OH) Tampa and St. Petersburg. At our Indianapolis headquarters we are seeking a Marketing Specialist to bring the OnyxEast brand to life through social media content design and events.

Job Summary

The Marketing Specialist is responsible for supporting the execution of OnyxEasts marketing strategy while maintaining the brand and values of OnyxEast. Fundamentally this position involves managing social media and content creation producing digital and print graphic design and coordinating signage and events for the Indiana market while providing support to other OnyxEast markets as needed. The Marketing Specialist must have strong graphic design and photography skills excellent written and verbal communication skills and the ability to manage multiple priorities and meet addition they must have reliable transportation and the flexibility to travel to communities and events as needed. The ideal candidate will be creative organized and detail oriented with the initiative to work independently and the ability to collaborate across teams.

Key Job Duties and Responsibilities:

Social Media & Content

Manage day-to-day social media execution and maintain the content calendar.

Create photography video reels graphics stories and written copy.

Schedule and publish content across appropriate platforms.

Monitor trends engagement and performance to help improve content.

Organize and maintain photo and video assets.

Graphic Design & Brand Support

Design digital and print materials including flyers signage social graphics event materials presentations and sales collateral.

Update marketing templates and adapt creative for different channels.

Ensure materials follow OnyxEast brand standards.

Prepare production-ready files and review proofs for accuracy.

Indiana Signage & Events

Coordinate community model home directional promotional and event signage in Indiana.

Manage signage projects from design and proofing through production and installation.

Assist with planning and execution of community openings Realtor events homeowner events and other marketing initiatives.

Coordinate event planning materials vendors and day-of needs as assigned.

Team & Cross-Market Support

Collaborate with Sales Design Construction and Development teams on marketing needs.

Assist with new community launches photography and other creative projects.

Provide graphic design social media and general marketing support to other markets as needed.

Experience and Skill Requirements:

Bachelors degree in Marketing Communications Graphic Design or a related field preferred.

2 years of relevant marketing social media content creation or graphic design experience preferred.

Strong graphic design skills required.

Strong photography skills required with experience capturing and editing high-quality photo and video content.

Proficiency with Canva and/or Adobe Creative Suite preferred.

Experience with Instagram Facebook and LinkedIn.

Excellent written and verbal communication skills.

Strong organization project management and attention to detail.

Ability to manage multiple priorities and meet deadlines.

Ability to work independently and collaborate across teams.

Reliable transportation to travel to communities and events in project markets.

Real estate or homebuilding experience is a plus.

Position Reports to: Marketing Manager & Director of Design and Marketing