Marketing Specialist 2 4P853

Title:Marketing Specialist II / Communications Specialist
Client:Southern Company Gas
Location:Atlanta GA
Contract:4 Years
Experience:510 Years

Job Summary

We are seeking an experiencedMarketing Specialist II / Communications Specialistto develop and execute integrated marketing and communications strategies that support employee engagement organizational initiatives brand awareness and business goals.

This role will support strategic communications internal and external marketing campaign development stakeholder engagement executive communications digital content and event promotion. The ideal candidate will have strong experience translating complex business and technical topics into clear compelling communications.

Key Responsibilities

• Develop and execute communication and marketing plans aligned with business objectives.

• Serve as a communications advisor to business leaders project teams and stakeholders.

• Develop key messages presentations executive communications and organizational announcements.

• Plan and execute marketing campaigns across email web social media events and digital platforms.

• Create audience segmentation messaging strategies communication tactics and campaign metrics.

• Develop internal communications and employee engagement programs.

• Support change initiatives recognition programs strategic programs and organizational priorities.

• Create marketing collateral newsletters web content presentations and promotional materials.

• Develop event communications for conferences workshops leadership meetings and organizational events.

• Manage website intranet SharePoint email and social media content.

• Track campaign and communication performance and recommend improvements.

• Develop dashboards scorecards surveys and engagement reports.

• Coordinate with business leaders project teams vendors and other stakeholders.

• Ensure consistent brand standards editorial quality and messaging across communications.

Required Qualifications

• Bachelors degree in Communications Marketing Public Relations Journalism Business Administration English Digital Media or related field.

• 510 years of experiencein marketing communications public relations employee communications or related work.

• Strong experience with:

  • Marketing campaign development and execution

  • Corporate and internal communications

  • Executive communications

  • Content development and storytelling

  • Employee engagement

  • Digital communications

  • Event promotion

  • Stakeholder engagement

• Exceptional written verbal editing proofreading and presentation skills.

• Ability to communicate complex business and technical information clearly.

• Strong project management organization and prioritization skills.

• Experience analyzing campaign and communication metrics.

• Proficiency withMicrosoft 365 including Outlook Teams Word Excel PowerPoint and SharePoint.

Preferred Qualifications

• Masters degree in Communications Marketing Public Relations Business Administration or related field.

• Professional certification in communications marketing change management digital marketing project management or public relations.

• Experience withPower BI Microsoft Forms CMS platforms and digital marketing tools.

• Experience with change-management or digital-transformation communications.

• Utility energy technology or large corporate environment experience.

Key Skills

Marketing Communications Corporate Communications Internal Communications Digital Marketing Content Strategy Employee Engagement Executive Communications Brand Management Campaign Management SharePoint Power BI Social Media Event Communications Change Communications Stakeholder Engagement