Marketing Manager
Fairbanks, AK - USA
Job Summary
MARKETING MANAGER
Reports to: Statewide Sales Director / Assistant Store Manager
Status: Regular Full-Time Exempt
Location: Anchorage or Fairbanks AK
Compensation: $60k-$80k DOE
JOB SUMMARY
The Marketing Manager supports the communications marketing and customer engagement needs of RES (Renewable Solutions) with a focus on dayâtoâday execution content development digital tools management and operational marketing support.
This hands-on role is responsible for implementing marketing campaigns based on sales and event calendars developing store and event signage collateral and other production activities maintaining digital and inâstore brand consistency supporting CRM and email automation tools and ensuring proactive communication flow with leadership and store teams.
PRIMARY RESPONSIBILITIES
- Champion Aleut values: accountability transparency and rigor.
- Collaborate with leadership and the Aleut MARCOMM team on RES marketing strategy ensuring brand consistency across marketing materials digital platforms inâstore assets and print collateral.
- Primarily support RES marketing and communications needs while providing project-based support for other Aleut Energy subsidiaries as needed.
- Implement and manage marketing plans for RES including promotional calendar planning campaign execution media placements and the development of creative assets.
- Coordinate monthly marketing reviews with Aleut and RES leadership preparing agendas materials insights and proactive planning updates.
- Monitor and produce accurate monthly reports on leads sales numbers campaign performance KPIs and customer journey insights; track progress against goals identify trends or gaps and present dataâdriven recommendations for performance improvement to leadership.
- Manage website content including SEOâaligned updates store reviews social media email digital screens newsletters announcements and customerâfacing communications.
- Conduct regular store visits to assess signage brand execution customer experience touchpoints and locationâspecific marketing needs; maintain accurate and compliant inâstore signage.
- Support operational marketing needs including local events sponsorships community outreach and storeâspecific content.
- Maintain annual promotional and media calendars collaborating with Aleut MARCOMM quarterly to align messaging timing and budget planning.
- Build and maintain relationships with vendors media partners printers and contractors supporting subsidiary marketing activities.
- Keep a pulse on opportunities to amplify company stories across various communication channels and improve collaboration and processes for more impactful communications.
- Foster a collaborative team environment that encourages open communication and supports positive working relationships across departments and subsidiaries.
- Lead routine internal and external communications as needed.
- Primarily support RES marketing and communications needs while providing project-based support for other Aleut Energy subsidiaries as needed.
KNOWLEDGE SKILLS AND ABILITIES
- Excellent verbal and written communication skills.
- Proficiency with Microsoft Office Suite CRM tools (SharpSpring and Odoo) email marketing automation and digital publishing platforms.
- Experience with Adobe Express or similar design products to create adapt and maintain branded marketing materials.
- Highly organized with strong attention to detail and the ability to manage multiple concurrent projects.
- Ability to synthesize data into clear insights and actionable recommendations.
- Ability to work collaboratively with corporate leadership store managers vendors and community partners.
- Professional judgment in managing branding messaging and customerâfacing communications.
- Excellent interpersonal skills.
- Ability to work with corporate management employees media and the larger community.
- Ability to coordinate efforts of various teams in order to present a coherent message.
- Ability to travel quarterly to store locations.
MINIMUM QUALIFICATIONS
- Bachelors degree in English Communications Public Relations Journalism or related field OR equivalent combination of experience education and/or training.
- Five (5) years of experience in communications public relations including comprehensive marketing experience.
- Experience with CRM systems email automation or retail marketing preferred.
PREFERRED QUALIFICATIONS
- Experience with Alaska Native Corporations.
PHYSICAL REQUIREMENTS
- Prolonged periods sitting at a desk and working on a computer.
- Must be able to lift up to 15 pounds at times.
- Must be able to travel quarterly (Alaska inâstate travel).
BENEFITS
- 401K - Employer matching up to 4%.
- 100% Employer paid Dental/Vision foremployeesand qualified dependents.
- 100% Paid Employee Life Insurance / Disability.
- Advance your career with exclusive tuition benefitsAleut employees and subsidiaries enjoy in-state tuition rates plus a 10% discount on University of Alaska Fairbanks online courses and certifications.
PREFERENCE STATEMENT
The Aleut Corporation (Aleut) is committed to providing employment and development opportunities for our shareholders and descendants. Aleut shall make employment selections first based on qualifications for the position. Preference shall then be given to eligible and qualified TAC shareholders and descendants in accordance with the Alaska Native Claims Settlement Act 43 U.S.C. 1601 et seq. and other applicable laws.
Aleutis an equal opportunity shall select train and promote the most qualified individuals based upon relevant work factors such as work quality attitude education and experience so as not to discriminate against any employee or applicant on the basis of race color sex sexual orientation national origin religion marital status changes in marital status pregnancy parental status physical or mental disability age status as a disabled veteran special disabled veteran Vietnam veteran and all other eligible veterans or other classifications protected by applicable law.
Required Experience:
Manager
About Company
Learn more about Aleut, the Alaska Native regional corporation for the Aleutian and Pribilof Islands of Alaska.