Marketing Manager

Exagen Inc. is a leading provider of autoimmune diagnostics committed to transforming care for patients with chronic and debilitating autoimmune conditions. Based in San Diego County Calif. Exagens mission is to provide clarity in autoimmune disease decision making and improve clinical outcomes through its innovative testing portfolio. The companys flagship product AVISE CTD enables clinicians to more effectively diagnose complex autoimmune conditions such as lupus rheumatoid arthritis and Sjögrens disease earlier and with greater accuracy. Exagens laboratory specializes in the testing of rheumatic diseases delivering precise and timely results supported by a full suite of AVISE-branded tests for disease diagnosis prognosis and monitoring. With a focus on research innovation education and patient-centered care Exagen is dedicated to addressing the ongoing challenges of autoimmune disease management.

The Marketing Manager serves as the primary liaison between Marketing Sales Clinical Affairs and Medical Affairs. This role develops clinically accurate commercially effective content and tools that support the sales team healthcare professionals patients and Exagens broader marketing objectives. The position joins the Marketing team at an important stage of growth with several high-visibility initiatives underway across brand digital product marketing clinical education and sales enablement. The successful candidate will have the opportunity to help shape these programs and contribute meaningfully to how Exagen communicates its science and value to the market.

• The ideal candidate is a strong healthcare marketer and writer who can translate complex scientific information into clear compelling and compliant communications.
• Develop clinical and product content including brochures presentations sales tools website copy training materials emails and disease-state education.
• Translate clinical evidence biomarker science and product information into clear messaging for healthcare professional patients and commercial audiences.
• Partner with Sales to identify field needs customer questions content gaps and sales enablement opportunities.
• Collaborate with Clinical Affairs and Medical Affairs to ensure scientific accuracy and appropriate clinical context.
• Act as a cross-functional facilitator bringing together Sales Clinical Affairs Medical Affairs and Marketing to align priorities clarify requirements reconcile feedback and move projects efficiently from concept through approval and launch.
• Manage materials through medical regulatory legal and compliance review.
• Support product launches campaigns and conferences.
• Maintain consistent product claims positioning terminology and references across materials.
• Lead projects from initial concept through review production launch and measurement.
• Manage external writers designers agencies and vendors as needed.

• Bachelors degree in marketing communications life sciences healthcare or a related field.
• Minimum five or more years of healthcare diagnostics biotechnology pharmaceutical or medical device marketing experience.
• Experience developing clinical or scientific content for healthcare professionals.
• Experience partnering with sales teams and creating sales enablement materials.
• Strong writing editing project management and cross-functional collaboration skills.
• Ability to interpret and communicate clinical data and peer-reviewed research.
• Experience working with Medical Affairs Clinical Affairs Regulatory or Compliance teams.
• Experience in diagnostics autoimmune disease rheumatology immunology or laboratory medicine is preferred.

Pay Range: $120000.00-$160000.00