Marketing Intern
Job Summary
Job Summary:
The Marketing Intern will support the development of the Strategic and Tactical go-to-market business plans supporting the Crop Protection unit of UPL.
JOb Responsibilities:
- Participate in activities including research and development of customer driven needs (met/unmet - current/ future) Micro and Macro environmental influences/trends implications
- Competitive Landscape Marketing brand and product plans customer meetings
- Participating in marketing activities such as maintaining social media and tradeshows
- Assist Marketing Manager in development of target specific go to market brand plans inclusive of product/communication strategy/action and tactics
- Assist with any other functions as deemed necessary
REQUIRED EDUCATION AND EXPERIENCE:
- Currently pursuing a bachelors Agricultural Business Marketing or similar
- Interpersonal skills required to work with a wide variety of people/functions each day build relationships and network.
- Product and Brand Marketing knowledgeVision/Strategy/Tactics and Actions; Positioning Price Placement & Promotion and Activation/Advocacy
- Strong written and verbal communication skills required.
- Proficient Microsoft Office skills required including Word Excel PowerPoint and Outlook.
UPLCOMPETENCIES:
Adaptability & Resilience:Recognizes and is open to changing circumstances and alters behavior and scales up as necessary; increases personal awareness and appreciation of individual and cultural differences to create an open inclusive and accepting workplace
Entrepreneurial Mindset:Has a creative mindset and ability to think holistically takes calculated risks and maximizes opportunities
Results Orientations: Takes action pursues goals with persistence and achieves results; communicates goals and vision to the team to drive enthusiasm and ambition
Execution Excellence:Enhances the speed of execution and builds efficiency in processes systems and people; has sharp focus on quality-orientation
Strategic Orientation:Demonstrates knowledge of the social economic and environmental factors and how they impact the business. Identifies key issues that could impact the business and develops strategy through an analytical lens / design thinking
Building Teams and Talent: Empowers colleagues through knowledge sharing and delegation quickly establishing rapport; provides recognition for achievements and accomplishments
Customer Centricity: Understands the customer needs and pain points fulfills the needs and expectations by focusing on creating value for customers
Required Experience:
Intern
About Company
UPL sustainable agriculture technology offer smart farming practices & innovative crop solutions to farmers & agribusinesses. Join us in creating a better tomorrow through sustainable agriculture.