Marketing Coordinator

We are seeking a driven creative and highly organized Marketing Coordinator to join our team. Reporting to the Associate Director of Marketing this role will support the development and execution of integrated marketing strategies campaigns and initiatives that promote NESN and SportsNet Pittsburgh across multiple platforms.

As a key member of the marketing team youll help manage promotional campaigns across owned earned and paid channels while leveraging data and performance insights to optimize results and drive continuous improvement. Youll collaborate with cross-functional teams to bring marketing initiatives to life through sales sponsorships fan engagement events and activations social and original content programming and the networks digital products.

This is an exciting opportunity for a collaborative curious and motivated marketer who thrives in a fast-paced environment. Youll gain broad exposure to every facet of the marketing function working alongside experts in brand strategy performance marketing lifecycle marketing and customer experience while building the skills to become a well-rounded full-funnel marketing professional.

Essential Duties and Responsibilities:

• Implement on- and off-network marketing initiatives that promote programming tune-in branded products and other company initiatives across web CTV print outdoor radio and other channels.
• Schedule write and distribute promotional copy for on-network live reads (NESN and SportsNet Pittsburgh) NESN marketing newsletters push notifications and off-network campaigns.
• Own the end-to-end process of creative asset development with the in-house Design & Production teams including developing creative briefs proofing assets coordinating delivery and reporting on key performance metrics.
• Track campaign performance across Meta Google TikTok X and other platforms conducting measurement and testing to continuously optimize NESNs media mix.
• Partner with the Lifecycle Marketing Manager to create proof and optimize customer communications including emails push notifications and other CRM messaging leveraging performance insights and best practices to improve engagement and retention.
• Craft marketing copy and messaging frameworks for organic and paid social media promotions that align with various stages of the marketing funnel.
• Help create and execute marketing plans and assets featuring NESN on-air talent to support initiatives throughout the year partnering closely with the Social and Content teams on ideation execution and measurement.
• Assist the Customer Care Lead by responding to fan support inquiries and monitoring customer support queues and escalations as needed.
• Lead project management efforts for contests and sweepstakes in partnership with Sales Creative Services Social Content UI/UX and Legal.
• Assist the Sales Marketing and Digital teams in planning and executing client fan and company events.
• Manage premium merchandise inventory and coordinate related activities.
• Successfully complete other related assignments and duties as needed.

We believe in the potential within every individual. If youre passionate about this role we encourage you to apply even if you do not meet all of the requirements that are listed within this job description.

Qualifications:

• Bachelors degree and 24 years of experience implementing marketing programs and promotions.
• Experience working for a professional or collegiate sports team media organization or related entity is a plus.
• Detail-oriented with exceptional organizational skills.
• Excellent writing skills with the ability to develop compelling results-oriented copy.
• Experience with social media and influencer strategy CRM SEO and/or performance marketing is a plus.
• Strong ability to work collaboratively in a team-oriented environment across various departments.
• Ability to work onsite in the Watertown office four days per week.
• Ability to attend events on evenings and weekends as needed.
• Proficiency with Microsoft Office and Google Workspace; experience with WideOrbit is a plus.
• Must embrace NESNs Core Values: People Customer Focus Adaptability Teamwork Diversity Integrity Accountability Passion and Social Responsibility.

The expected salary range for this position is $55000 to $61000 annually. The final offer will be determined by a variety of factors including the candidates experience knowledge skills and internal equity.

We believe that when team members feel supported they are more engaged productive and innovative. If youre looking for a workplace that celebrates people and their personal and professional growth youve come to the right place.

Some of the benefits we provide include:

• Medical and Dental plans which are currently funded by NESN at approximately 85%
• Pre-Tax HSA FSA and Dependent Care Account
• 401(k) plan with employer match of 100% up to the first 6% of compensation 3% contribution through Safe Harbor and discretionary profit sharing of up to 6%.
• Life Insurance AD&D Short and Long-Term Disability which are currently 100% funded by NESN
• Paid parental leave
• Time Off Benefits - Eligible NESN Employees accrue Paid Time Off equaling 160 hours or 20 days for the full year
• Team Store Discounts - Employees will receive a discount of 50% at the Red Sox Team Store and 25% off at the Bruins Pro Shop with a valid NESN Employee ID
• Paid Volunteerism - NESN provides eligible employees with up to 24 hours (3 days) of paid time to participate in NESN Connects events.
• Tuition Reimbursement - NESN provides a generous Tuition Reimbursement Program to assist employees who aspire to further their education to learn & grow within their careers.
• MBTA Reimbursement - Eligible employees may be reimbursed up to $100 per month for the use of Mass Transit if it is their primary mode of transportation to & from work
• Travel Assistance & ID Theft Protection
• Estate Guidance - The Hartford helps employees protect their familys future by creating a customized and legally binding will online using a simple but comprehensive online questionnaire.
• Additional Perks & Employee Discounts - As a NESN employee you are eligible for other discounts & perks such as pet insurance tickets travel dry cleaning mobile phones and much more!

Who We Are

NESN (New England Sports Network) is owned by Fenway Sports Group which also owns the Boston Red Sox among other holdings and Delaware North owners of the Boston Bruins. NESN is delivered throughout the six-state New England region and nationally as NESN National. The definitive source for New England sports programming NESN consistently has been one of the top-rated regional sports networks in the country with a reputation for innovative and award-winning production of sports events and specials.

As of 2023 NESN manages SportsNet Pittsburgh a newly branded regional sports network that televises Pittsburgh Penguins and Pirates games as well as local college sports original content and more in PA WV and portions of MD OH and NY.

Our professional environment is passionate adaptable creative and filled with aspiring individuals who are driven to grow with our company. Our core values are at the heart of who we are. We have a spontaneous and vibrant culture and we truly believe in team spirit and collaboration.

NESN is an Equal Opportunity Employer (EOE) committed to fostering a diverse inclusive and equitable workplace. We prohibit discrimination and harassment of any kind. All qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity or expression pregnancy national origin age disability status protected veteran status or any other characteristic protected by federal state or local law.

NESN is dedicated to providing reasonable accommodations to qualified job applicants with disabilities. If you need an accommodation to participate in the application or interview process please contact our HR team at or .

NESN participates in the E-Verify program a service of the Department of Homeland Security (DHS) and Social Security Administration (SSA) to confirm the employment eligibility of all newly hired employees. All offers of employment are conditioned upon successful completion of the E-Verify process. Learn more at .