Marketing Communications & Creative Manager
Okatie, SC - USA
Job Summary
Oldfield Club located in Okatie SCis pleased to announce an excellent career opportunity for a Marketing Communications & Creative Manager! We are seeking a driven individual who is eager to learn contribute and grow within a fast-paced hospitality-focused property organization. As part of Troon you will contribute to a global leader in golf and community management.
Compensation: $75000 - $80000 annually plus bonus potential.
Position Summary:
The Marketing Communications & Creative Manager is responsible for executing Oldfields internal and external marketing member communications creative production and brand management. This is a hands-on position that works across all departments to organize marketing needs create and publish content promote events and programs manage communications and ensure everything representing Oldfield is accurate timely and consistent with the brand.
- Internal Marketing:
- Own the marketing and promotion of Oldfield events programs activities and amenities.
- Collect and organize event and program information from departments and ensure deadlines are met.
- Build and publish events on the Oldfield App and website including registration setup.
- Manage and maintain all content on the Oldfield App and website ensuring hours of operation amenity information directories department information dining details operational updates and other member resources remain current and accurate.
- Create promotional campaigns including emails newsletters flyers push notifications signage and digital content.
- Monitor registrations and engagement and adjust promotions as needed to help departments meet participation goals.
- Create surveys and other feedback tools to help measure event and program success.
- Maintain the overall marketing and communications calendar.
- External Marketing:
- Execute Oldfields external marketing initiatives in coordination with the Director of Membership Marketing & Communications.
- Coordinate and create advertising for magazines newspapers digital platforms billboards and other media.
- Coordinate editorials advertorials press releases and other media opportunities.
- Oversee the execution and performance of paid digital campaigns including Google Ads/PPC and paid social media.
- Support SEO efforts and monitor key marketing metrics including website traffic leads conversions engagement and campaign performance.
- Coordinate professional photography and video shoots including scheduling shot lists itineraries and content needs.
- Oversee the Social Media Manager and ensure they receive the onsite content needed to effectively market Oldfield.
- Own the execution of member-facing communications throughout Oldfield.
- This includes operational notices amenity closures construction updates event communications General Manager messages Board communications newsletters and other important community information.
- Responsible for creating and distributing communications through the appropriate channels including email app website push notifications text messages signage and virtual meetings.
- Serve as Oldfields primary creative resource and brand steward.
- Design flyers advertisements newsletters brochures maps signage presentations digital graphics and other marketing collateral.
- Maintain consistency in Oldfields logos colors fonts photography messaging and overall visual identity.
- Create branded templates and standards for materials used throughout the property.
- Maintain an organized library of photography video graphics logos and marketing assets.
- Ensure all published materials are proofread accurate professional and consistent with Oldfields brand.
- We are looking for someone who is:
- Exceptionally organized and detail oriented.
- Creative energetic and highly motivated.
- A strong writer and visual communicator.
- An independent thinker who takes ownership of projects.
- Comfortable managing a high volume of projects and deadlines.
- Proactive in gathering information and following up with departments.
- Tech-savvy and comfortable learning new platforms.
- Experienced with digital marketing social media email marketing PPC SEO and analytics.
- Able to establish processes that ensure accuracy and minimize errors.
- Minimum 3 years of marketing and communications experience.
- Marketing Communications Graphic Design or related degree preferred.
- Private club hospitality luxury lifestyle or community experience preferred.
- Experience managing social media and/or outside marketing partners preferred.
- Strong graphic design and content creation skills.
- Schedule: TuesdaySaturday with flexibility for occasional evenings weekends and holidays when events or content needs require coverage.
This job description is not an exclusive or exhaustive list of all job functions that an associate in this position may be asked to perform from time to time.
This position includes eligibility for the following benefits subject to applicable plan terms:
- Healthcare Benefits Medical Dental and Vision coverage
- Retirement Benefits 401(k) with employer match (19 years of age and older)
- Time Off Paid time off (PTO) and leaves of absence
- Additional Compensation Eligible for Bonuses
Eligibility for benefits and the specific terms conditions and offerings are governed by the applicable plan of documents and company policies which may be amended at the Companys discretion.
Required Experience:
Manager
About Company
Our goal is to create extraordinary guest and member experiences through personalized service, consistency, and uncompromising attention to detail. We want to exceed your expectations every time you're our guest. Check for available tee times, find a Troon-managed course in your area, ... View more