Marketing Automation Specialist
Job Location:
Denver, CO - USA
Monthly Salary:
Posted:
Application Deadline:
Vacancies:
Job Summary
By joining Bio-Techne youll join a company with a powerful and positive purpose of enabling cutting-edge research in Life Sciences and Clinical Diagnostics. Bio-Techne and all of its brands provides tools for researchers to further treat and prevent disease worldwide.
Pay Range:
$55600.00 - $91450.00The Marketing Automation Specialist will work with ourmarketingand digital marketing teamsfacilitatingthe development of emails and landing pages using Marketo and providingstrategic recommendations to improve performance based on the ROI/effectiveness of these programs. A successful Marketing Automation Specialist will stay abreast ofnew technologiesand changes in the digital marketing environment to best serve theobjectivesof the organization. Continuously improve efficiency and effectiveness of marketing business processes.
Key Responsibilities:
Build and execute marketing campaigns across marketing automation and 3rd party platforms.
Prepare Marketo emails landing pages forms smart campaigns and listloads as needed and within assigned timelines.
Understandcapabilitiesand functionality of Marketo Nurture Programsand build upon requests.
Support QA and testing of all Marketo programsandindividualassets..
Support strategy sessions for assignedbusiness unitswith campaign development updates and recommendations based on data andquarterly goals.
Able to segment prospect database to target campaigns and improve message relevancy.
Apply tracking and reporting to all Marketing Automation tactics
Assistwith troubleshooting issues across all assigned business units.
Assist with Marketo data hygiene systemmaintenanceand leadmanagement.
Education and Experience:
Bachelors Degree
1-3years of experience in marketing automation/email marketing such as Marketo Marketing Cloud/ExactTarget Eloqua Pardot or HubSpot. Marketostronglypreferred.
Ability to work in cross-functional teams with a solution-focused mindset and positive attitude. Must be a team player.
Knowledge of Adobe Creative Suite
Familiar with email marketing CRM database concepts and related concepts
Knowledge of HTML and CSS; JavaScript a plus
Strong ability to learn quickly
Attention to details and perform ata high levelof accuracy
Strong problem-solving skills
Act independently on routine assignments or projects
Able to communicate professionally both oral and written
Planorganizeand multi-task to complete assignments in an efficient manner.Proficiencyina projectmanagement tool like Workfront Trello etc.
Capable of taking initiative and finding ways to grow own skillset
Why Join Bio-Techne:
- We offer competitive insurance benefits starting on day one: medical dental vision life short-term disability long-term disability pet and legal and ID shield.
- We invest in our employees financial futures through 401k plans an employee stock purchase plan (ESPP) Health Saving Account (HSA) Flexible Spending Account (FSA) and Dependent Care FSA.
- We empower our employees develop their careers through mentorship promotional opportunities training and development tuition reimbursement internship programs and more.
- We offer employee resource groups volunteer paid time off employee events and charity drives to build a culture of caring and belonging.
- We offer an accrued leave policy with paid holidays paid time off and paid parental leave.
- We foster a culture of empowerment and innovation where employees feel valued and encouraged to bring their new ideas to the table.
Bio-Techne is an E-Verify Employer in the United States.
All qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity national origin disability or status as a protected veteran.
To protect the interests of all Bio-Techne will not accept unsolicited resumes from any source other than a candidate application. Any unsolicited resumes sent to Bio-Techne will be considered Bio-Techne property.
This position requires work authorization that does not now or in the future require sponsorship of a visa for employment authorization in the United States (e.g. H1-B visa F-1 visa (OPT) TN visa or any other non-immigrant work status). If you require a reasonable accommodation to complete an application participate in an interview or take part in any other stage of the recruitment process please contact for assistance.
Required Experience:
IC
