Marketing Associate V

Our Client an Internet Content & Information company is looking for a Marketing Associate V for their Menlo Park CA location.

Responsibilities:

• Build and optimize multi-step automation journeys in SFMC using Journey Builder Automation Studio Email Studio Content Builder and ABM tools like Demandbase/6sense
• Own dynamic content personalization using Movable Ink and SFMC scripting (AMPscript SSJS).
• Leverage knack for audience creation logic setup and governance across multiple channels.
• Manage and deploy Splash pages for webinars events and landing page experiences.
• Implement web forms and tagging using basic front-end skills (HTML/CSS/JavaScript) and coordinate QA/testing across devices and platforms.
• Work with Salesforce Data Cloud to integrate real-time audience insights and segmentation into campaign execution.
• Use SQL for audience segmentation data extensions and performance analysis within SFMC and external data environments.
• Partner with teams using tools like Highspot for content upload & measurement attribution and reporting ensuring performance insights are integrated into future campaigns.
• Coordinate with cross-functional partners (MarTech Analytics Creative) to manage timelines requirements and technical delivery.
• Ensure compliance with data governance tagging standards and campaign QA best practices.

• 8 plus years of hands-on experience in SFMC with deep knowledge of Journey Builder ABM tools like Demandbase AMPscript SQL and cross-channel campaign execution.
• Strong working knowledge of Salesforce CRM and Salesforce Data Cloud for campaign targeting and personalization
• Proficiency with Knack including logic structuring and audience governance.
• Experience with Event tools like Splash or Rainfocus Zoom and dynamic content tools like Movable Ink and highspot.
• Basic front-end development skills (HTML/CSS/JavaScript) for building and troubleshooting content and forms. Familiarity with measurement and attribution platforms like Tableau.
• Excellent organizational and technical project management skills with the ability to work in a fast-paced detail-heavy environment.
• Self-starter mindset with a strong bias for execution and continuous optimization.
• Preferred Qualifications:
• Experience with business messaging platforms like WhatsApp Business API and integration of chat automation into broader marketing workflows.
• Familiarity with campaign analytics tagging strategy and funnel conversion metrics.
• Comfortable operating within a high-performing fast-moving growth marketing team.
• Join our nimble passionate Automation & Delivery team and help build the future of business messaging and marketing automationwhere data creativity and precision execution come together to power the customer journey

• Health Benefits
• Referral Program
• Excellent growth and advancement opportunities