Market Intelligence Associate

Are you a creative storyteller who can translate technical concepts into compelling insights A citizen of the world with a passion for technology healthcare and marketing Are you a lifelong learner who enjoys diving deep into complex problems and use your curiosity to find innovative solutions Were a global software company behind more than a billion health records and wed love to talk with you!

Our innovative award-winning solutions include the InterSystems HealthShare Unified Care Record product suite InterSystems IntelliCare our global health information system and InterSystems IRIS for Health a cloud-first data platform created specifically for the development of healthcare solutions. Our customers span the globe and leverage data to enhance health and life sciences for all.

We are looking for a Market Intelligence Associate to support the Marketing Intelligence Data and Strategy team by helping us explore new markets understand established and emerging competitors and develop internal assets for the organization.

As an individual contributor you will be based in Boston MA and collaborate with Product Sales Marketing Pricing and regional teams across the world. You will work closely with the Senior Market Intelligence Manager to develop market and competitive intelligence assets conduct primary and secondary research synthesize customer and market insights and support the development and maintenance of centralized commercial enablement resources across InterSystems offerings.

This role combines research analysis project management and cross-functional collaboration. The ideal candidate is highly organized detail-oriented intellectually curious comfortable working across teams and able to balance strategic research and operational execution.

Overall

• Utilize data and analytics from internal and external sources to inform marketing strategies support customer retention and expansion efforts and identify market customer and competitive trends.
• Apply market intelligence and competitive intelligence best practices to develop actionable insights for Product Marketing Sales Pricing and executive stakeholders.
• Work collaboratively across departments to gather and synthesize insights into industries markets competitors customers and emerging trends.
• Support the creation and ongoing maintenance of centralized commercial enablement resources designed to provide a consistent understanding of customer offerings packaging pricing implementation and entitlements across teams.

Responsibilities

Market Intelligence Research and Data Analysis

• Gather data from various sources and databases to compile intelligence briefings including customer organization profiles buyer segmentation and classification emerging market segments and competitor analysis.
• Conduct market and competitive intelligence research and benchmark across key customer technology segments.
• Support primary research efforts including interviews surveys focus groups.
• Assist in managing external market research and customer research partners.
• Develop market and competitive intelligence assets for Sales Marketing and Product teams.
• Assist with ad hoc reporting and analytical projects as needed.

Commercial Knowledge Management and Cross-Functional Coordination

• Develop maintain and continuously improve a centralized library of commercial enablement resources across InterSystems product offerings
• Coordinate cross-functionally with Product Marketing Pricing Sales Legal Managed Services as well as Implementation and Learning Services teams to gather information and ensure the resources remain accurate consistent and aligned.
• Support the creation organization and ongoing maintenance of the resources as products packaging and pricing evolve.
• Help establish scalable processes and governance models for reviewing updating and managing content across teams.
• Track stakeholder feedback and identify opportunities to improve resource usability adoption and overall effectiveness of the resources.

Visualization and Sharing of Intelligence

• Leverage business intelligence tools (such as Tableau Power BI etc.) to deliver visual insights to decision makers
• Collaborate with subject matter experts to develop client-facing reports newsletters infographics and other deliverables
• Give presentations and training sessions on research findings for the marketing product and sales teams. Comfort presentation to C-level executives required.

Data Architecture Development and Platform Management

• Work with cross-functional leadership teams to maintain and improve the companys databases
• Implement and own new processes reports dashboards or other analytic pursuits that drive user adoption and interest in market intelligence efforts across the company
• Assist in inventory existing reports for future consolidation transformation and improvement; document and maintain reporting inventory

Experience and Educational Requirements

• Bachelors Degree with a minimum of 1 year of experience in market research competitive intelligence consulting or analytics roles; MBA and/or additional certifications in relevant business areas are a plus
• Proven ability to learn new tools and technologies
• Advanced skills with Microsoft Excel including manipulating large datasets
• Preference given to candidates with working knowledge of SQL as well as analytics insight and curation tools like R Python Tableau or Power BI
• Experience conducting both qualitative and quantitative research with a preference for strong qualitative research and synthesis skills.
• Exceptional communication skills a 15-min presentation is required along with application.
• Preference given to candidates with industry experience in either healthcare supply chain or enterprise software industry experience.
• Comfortable balancing strategic thinking with operational execution.
• A track record and comfort with project-based work.
• History works globally especially with individuals across time zones.
• Ability to balance independent work and team-based work and shift focus between the two as needed
• Strong time management skills including the ability to handle multiple complex projects at a time manage time constraints and meet deadlines

We are an equal-opportunity employer and do not discriminate because of race color religion sex national origin ancestry marital status veteran status age disability sexual orientation or gender identity or expression or any other legally protected category. InterSystems is an E-Verify Employer in the United States.

About InterSystems

InterSystems a creative data technology provider delivers a unified foundation for next-generation applications for healthcare finance manufacturing and supply chain customers in more than 80 countries. Our data platforms solve interoperability speed and scalability problems for large organizations around the globe to unlock the power of data and allow people to perceive data in imaginative ways. Established in 1978 InterSystems is committed to excellence through its 247 support for customers and partners around the world. Privately held and headquartered in Boston Massachusetts InterSystems has 38 offices in 28 countries worldwide. For more information please visit.